# Muchbetter.ai

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/muchbetter-ai

- Industry: Software
- Headquarters: Paris, France
- Website: www.muchbetter.ai
- Total disclosed funding: $4.6M
- Latest round: Seed (Jun 21, 2025)
- Investors on record: 3

## About

Based in France, Muchbetter.ai provides AI-powered sales coaching and customer service solutions, enhancing team performance through tailored virtual simulations across industries such as Insurance, Finance, and Retail.Muchbetter.ai specializes in offering AI-driven solutions for sales coaching and customer service. Founded in 2023, the company operates from its headquarters in Paris, France. Muchbetter.ai completed its first significant funding round in June 2025, raising EUR 4 million in a Seed round led by Educapital, with participation from investors Antler and AstoryaVC. The total amount raised by the company stands at EUR 4 million.Muchbetter.ai specializes in AI-driven sales coaching and customer service solutions designed to enhance team performance across various industries, including Insurance, Finance, Pharmaceutical, Telecom, and Retail. The company’s core offerings focus on active training through virtual simulations with demanding clients, allowing field teams to practice real-life scenarios, receive immediate feedback, and refine their skills. These solutions are tailored to address specific challenges faced by sales and customer service teams, fostering a culture of continuous learning and offering tools for accurate performance diagnostics. The products are customizable to meet the unique regulatory and operational needs of each sector, enabling businesses to implement targeted training quickly. Muchbetter.ai's services are accessible primarily in global markets, catering to teams looking to elevate their effectiveness.Muchbetter.ai generates revenue through a subscription-based model, wherein clients pay for access to the platform's comprehensive training and performance management tools. This structure allows businesses to engage with the platform based on their specific needs, with pricing potentially varying based on the number of users and the features selected. The company’s flagship products are associated with performance tracking, coaching, and onboarding tools that ensure teams are prepared for customer interactions and strategic transformations. By offering a scalable solution from pilot testing to global rollout, Muchbetter.ai establishes long-term partnerships with organizations seeking to enhance their sales capabilities and operational efficiency.In June 2025, Muchbetter.ai plans to utilize the EUR 4 million raised in Seed funding to expand its industry-specific conversational simulations, customize training paths for individual users, and develop comprehensive management dashboards. The company aims to release new products focused on these enhancements, targeting specific markets for expansion in the upcoming years.

## Funding rounds

- Seed, Jun 21, 2025, $4.6M — AstoryaVC, Educapital, Antler

## Investors

- AstoryaVC (https://capitalatlas.ai/funds/astoryavc) — Seed
- Educapital (https://capitalatlas.ai/funds/educapital) — Seed
- Antler (https://capitalatlas.ai/funds/antler) — Seed