# Motricity

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/motricity

- Industry: Marketing/Advertising
- Headquarters: Bellevue, US
- Website: www.motricity.com
- Total disclosed funding: $30M
- Latest round: Series G (Nov 1, 2006)
- Investors on record: 10

## About

Motricity Inc. is a technology company that develops innovative software solutions to enhance operational efficiency and improve customer engagement across various industries, focusing on creating seamless integrations for businesses.Founded in 2001 in Bellevue, US, Motricity Inc. specializes in providing software solutions that support operational efficiency in diverse sectors. The company has undergone significant changes, including the acquisition of its smartphone and direct-to-consumer businesses by PocketGear in June 2008. In June 2010, Motricity completed its IPO with a total offering amount of USD 58.7 mn. The founder's history and previous ventures are not publicly available. The company has raised a total of USD 58.7 mn, with its most recent round being a Venture Debt round of USD 20.00 mn from High River Limited on June 18, 2010.Motricity Inc. specializes in providing innovative solutions designed to address specific challenges within its target markets. Its core product offerings include a suite of software applications aimed at enhancing operational efficiency and improving customer engagement. These products integrate seamlessly into existing business infrastructures, facilitating real-time analytics, data management, and user-friendly interfaces. The primary end users encompass a diverse range of industries, including retail, healthcare, and logistics, with significant adoption across North America and Europe. The company targets businesses of various sizes, from small enterprises to large corporations, ensuring its solutions cater effectively to the needs of its clients.For the most recent financial year in 2012, Motricity reported a revenue of USD 90.04 mn, with an EBITDA of USD -16.23 mn.Motricity Inc. plans to utilize recent funding to support the development of new products aimed at further enhancing their software applications. The company is focusing on expanding its reach into international markets, specifically targeting opportunities in Europe and Asia by the end of 2011. Recent funding from its Venture Debt round will be directed towards product development and market expansion initiatives, ensuring the company can leverage its technologies effectively.

## Funding rounds

- Series G, Nov 1, 2006, $30M — New Enterprise Associates, Noro-Moseley Partners, TCV, Intel Capital, Sienna Ventures, Atlantis Group, Tri-State Investment Group, Wakefield Group, Qualcomm Ventures, Advanced Equities

## Investors

- New Enterprise Associates (https://capitalatlas.ai/funds/new-enterprise-associates) — Series G
- Noro-Moseley Partners (https://capitalatlas.ai/funds/noro-moseley-partners) — Series G
- TCV (https://capitalatlas.ai/funds/tcv) — Series G
- Intel Capital (https://capitalatlas.ai/funds/intel-capital) — Series G
- Sienna Ventures — Series G
- Atlantis Group — Series G
- Tri-State Investment Group — Series G
- Wakefield Group (https://capitalatlas.ai/funds/wakefield-group) — Series G
- Qualcomm Ventures (https://capitalatlas.ai/funds/qualcomm-ventures) — Series G
- Advanced Equities (https://capitalatlas.ai/funds/advanced-equities) — Series G