# MoonRiver

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/moonriver

- Industry: Software
- Headquarters: Seoul, South Korea
- Website: www.itemscout.io
- Total disclosed funding: $0.8M
- Latest round: Series A (Sep 7, 2021)
- Investors on record: 1

## About

MoonRiver delivers a sophisticated keyword analysis tool, ???????, designed to empower e-commerce sellers on platforms like Naver Shopping with insights for optimizing product visibility and sales performance.Founded in 2020, MoonRiver operates from Seoul, South Korea, and focuses on providing data-driven solutions for e-commerce sellers. The company has completed 2 deals to date, with the most recent occurring on September 7, 2021, when it raised KRW 1 billion in SERIES A funding from DSC Investment. This funding has contributed to its overall total raised of KRW 1 billion. The company's CEO, Luca Casano, leads the organization in its mission to enhance e-commerce efficiency.??????? (Item Scout) is an advanced keyword analysis tool for e-commerce sellers, particularly those on Naver Shopping. Key offerings include keyword analysis, sales tracking, and competition monitoring, which facilitate enhanced product discovery and sales optimization. By delivering detailed insights into keyword metrics and sales rankings, the tool aids sellers in making informed decisions to improve their market presence across categories such as fashion, electronics, and health products.??????? primarily generates revenue through a subscription-based model, offering tiered access to its data analysis tools for e-commerce sellers. Clients, ranging from individual sellers to larger retail operations, subscribe for premium features including real-time keyword tracking and competitive analysis. Additionally, partnerships with e-commerce platforms may further enhance its offerings, allowing clients to leverage effective tools for improving their sales strategies.Following its latest funding round in September 2021, MoonRiver plans to utilize the KRW 1 billion raised to establish a data infrastructure upgrade for its platform service, Item Scout. The company aims to enhance its offerings by designing new products aligned with e-commerce seller needs. Furthermore, MoonRiver is considering expansion into new geographic markets, specifically targeting Southeast Asia by the end of 2023, to broaden its customer base and increase market share.

## Funding rounds

- Series A, Sep 7, 2021, $0.8M — DSC Investment

## Investors

- DSC Investment (https://capitalatlas.ai/funds/dsc-investment) — Series A