# Mojoy

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/mojoy

- Industry: Travel & Leisure
- Headquarters: Beijing, China
- Website: www.mojoy.cc
- Latest round: Angel (Dec 15, 2017)
- Investors on record: 1

## About

Mojoy is a digital solutions provider specializing in enhancing user engagement and optimizing business operations through innovative software tools.Founded in 2016 and headquartered in Beijing, China, Mojoy focuses on delivering digital solutions that streamline business operations. The company has pivoted towards a software-centric approach since its inception. The founder, Blake Godlove, alongside Nicolas Verfaillie, has previously been involved in other tech ventures. Mojoy successfully raised Angel funding in December 2017 from K2 Venture Capital, marking a significant investment milestone.Mojoy.cc specializes in providing innovative digital solutions aimed at enhancing user engagement and streamlining business operations. The company's core product offerings include a suite of software tools designed for both enterprise and individual users, focusing on areas such as project management, customer relationship management (CRM), and data analytics. These products have been engineered to address specific end-use cases like improving team collaboration, optimizing customer interactions, and extracting actionable insights from data. Mojoy.cc serves a diverse client base that spans multiple industries, including technology, retail, and education, with particular emphasis on markets in North America, Europe, and Asia-Pacific. The company’s products were released over various intervals, reflecting its commitment to continuous innovation and adaptation to market needs.Mojoy.cc generates revenue through a multi-faceted transaction structure that includes subscription-based pricing for its software services, catering to both B2B and direct-to-consumer markets. Clients typically engage with the company through annual or monthly subscription plans, allowing them access to the full suite of tools for their organizational needs. The pricing structure is designed to be competitive, with different tiers available to accommodate varying levels of service and functionality, ensuring scalability for both small businesses and large enterprises. Notably, flagship services, which may include specialized analytics and integration features, are positioned at premium price points, reflecting their advanced capabilities. The company actively fosters partnerships with resellers and distributors to enhance its market reach and facilitate seamless transactions with end users.Mojoy plans to enhance its product line with upcoming software tools designed to improve user engagement and operational efficiency, with specific launches anticipated in the next fiscal year. The company is focusing on expanding into North American and European markets by 2025, utilizing recent Angel funding from December 2017 to support these initiatives. The capital will be directed towards developing new features and improving existing services to better meet the needs of clients in these targeted regions.

## Funding rounds

- Angel, Dec 15, 2017 — K2 Venture Capital

## Investors

- K2 Venture Capital (https://capitalatlas.ai/funds/k2-venture-capital) — Angel