# Mmerch

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/mmerch

- Industry: Retail
- Total disclosed funding: $6.4M
- Latest round: Seed (Mar 14, 2024)
- Investors on record: 4

## About

Founded in 2022 and Mmerch is a blockchain-based web3 fashion startup. The company was founded by its CEO, Colby Mugrabi. In March 2024, Mmerch raised USD 6.4 million in seed funding led by Liberty City Ventures, including 6529 Capital, Christie’s Ventures, and Flamingo DAO, LLC. The company provides its primary product, the Drop 1 Egg Collection, developed in collaboration with the comic book artist Gilbert Hernandez. This inaugural release showcases 48 original characters hand-drawn by Hernandez. The firm creates unique designs with just a click through an algorithmic engine. Mmerch allows customers to engage in a transformative experience where they define traits, input attributes, and witness the magic of rarity unfold. The organization plans to use the March 2024 funding to develop its technology, increase the workforce, and expand its business.

## Funding rounds

- Seed, Mar 14, 2024, $6.4M — Liberty City Ventures, Flamingo DAO, LLC, 6529 Capital, Christie’s Ventures

## Investors

- Liberty City Ventures (https://capitalatlas.ai/funds/liberty-city-ventures) — Seed
- Flamingo DAO, LLC — Seed
- 6529 Capital (https://capitalatlas.ai/funds/6529-capital) — Seed
- Christie’s Ventures (https://capitalatlas.ai/funds/christie-s-ventures) — Seed
