# Minna Technologies

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/minna-technologies

- Industry: Software
- Headquarters: Gothenburg, Sweden
- Website: www.minnatechnologies.com
- Total disclosed funding: $25M
- Latest round: Series B (Jan 14, 2021)
- Investors on record: 6

## About

Based in Sweden, and founded in 2016 by Joakim Sjöblom (CEO), Jonas Karles, and Marcus Lönnberg Minna Technologies AB operates as a software company that provides subscription management that connects banks and fintech with subscription businesses. In January 2021, Minna Technologies AB raised EUR 15.5 million in series B funding led by new investor Element Ventures, with participation from another investor Nineyards Equity.

Minna Technologies AB is a company that develops a platform for managing subscriptions, specifically designed to assist consumers in optimizing or terminating their subscription services. Furthermore, the company offers an application where users can discover and view all active subscriptions, explore more cost-effective alternatives, or cancel unnecessary services. Additionally, the platform facilitates the comparison and switching of energy, mobile, and broadband services, empowering users to effortlessly manage their monthly payments for subscriptions and memberships in a convenient, trustworthy, and secure manner.

Minna Technologies AB plans to use the January 2021 funds to help retail banks enable their subscription management offering.

## Funding rounds

- Series B, Jan 14, 2021, $19M — Visa Inc., MiddleGame Ventures, 13books Capital, Nineyards Equity
- Series A, May 11, 2020 — MiddleGame Ventures
- Series A, May 17, 2019, $6.3M — Swedbank, Visa Inc., Zenith Capital

## Investors

- Swedbank — Series A
- Visa Inc. — Series A, Series B
- Zenith Capital (https://capitalatlas.ai/funds/zenith-capital) — Series A
- MiddleGame Ventures (https://capitalatlas.ai/funds/middlegame-ventures) — Series A, Series B
- 13books Capital (https://capitalatlas.ai/funds/13books-capital) — Series B
- Nineyards Equity (https://capitalatlas.ai/funds/nineyards-equity) — Series B