# Mineski Global

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/mineski-global

- Industry: Marketing/Advertising
- Headquarters: San Juan, Philippines
- Website: www.mineskiglobal.com
- Total disclosed funding: $11M
- Latest round: Series A (Sep 1, 2021)
- Investors on record: 2

## About

Mineski Global, headquartered in San Juan, Philippines, specializes in providing gaming and esports solutions to enhance user engagement and community interaction across Southeast Asia.Mineski Global is focused on the gaming and esports industry, operating various platforms that cater to gamers and esports enthusiasts. Founded by Dar Cayabyab, the company has served as a key player in the region's gaming ecosystem. In September 2021, Mineski Global raised USD 10.6 mn in Series A funding, led by Mizuho Asia Partners with participation from Endeavor Catalyst, bringing the total amount raised to USD 10.6 mn. The company has only completed one deal as of that date.Mineski Global's core offerings center around gaming and esports solutions designed to enhance user engagement and foster community interaction. The company operates various platforms, including Mineski Esports, a competitive gaming arm that organizes tournaments and events; mgames, a casual gaming platform featuring over 200 hyper-casual games; and Slash, a digital events platform facilitating interactions between brands and consumers. These products cater to diverse demographics, particularly targeting the Southeast Asian markets including the Philippines, Indonesia, Malaysia, Singapore, Thailand, Vietnam, and Cambodia. Additionally, Mineski Infinity cyber cafes provide safe and reliable gaming environments, enhancing the company’s physical presence in the region.Mineski Global generates revenue through multiple channels, including tournament registrations, sponsorships, and partnerships with various digital platforms. The transaction structure typically involves B2B and direct-to-consumer models, where companies can sponsor esports events or integrate mgames into their applications to engage users. Partnerships with major players like GCash and LinkAja facilitate access to casual gaming content while driving user engagement through gamification strategies. The organization also offers subscription-based services for premium content or features within their platforms, contributing to additional revenue streams. The diverse pricing plans associated with these services reflect a commitment to maximizing both user engagement and profitability.In September 2021, Mineski Global raised USD 10.6 mn in Series A funding to support its growth initiatives. The company plans to utilize this funding to broaden its portfolio in gamification technology, introduce new products, and bring dynamic talent into the organization. Additionally, Mineski Global aims to expand its footprint in Southeast Asia, focusing on tapping into emerging markets within the region. Investments will also be made in their existing core businesses to enhance their service offerings and user experiences.

## Funding rounds

- Series A, Sep 1, 2021, $11M — Endeavor Catalyst, Mizuho Asia Partners

## Investors

- Endeavor Catalyst (https://capitalatlas.ai/funds/endeavor-catalyst) — Series A
- Mizuho Asia Partners (https://capitalatlas.ai/funds/mizuho-asia-partners) — Series A