# Mighty Kingdom

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/mighty-kingdom-pty

- Industry: Software
- Headquarters: Australia
- Website: www.mightykingdom.com
- Total disclosed funding: $1.5M
- Latest round: Series A (Dec 1, 2018)
- Investors on record: 1

## About

Mighty Kingdom Pty Ltd, based in Australia, specializes in creating interactive games that evoke emotional experiences for a diverse audience, focusing on innovative gameplay and rich storytelling.Founded in 2010 by Philip Mayes, Mighty Kingdom Pty Ltd develops engaging interactive games. The company has not undergone significant pivots or changes in its business operations. Its headquarters is located in Australia. Mighty Kingdom has raised USD 0.35 mn through its most recent funding round on April 21, 2021, with Phoenix Portfolios as an investor. This funding was part of an IPO where the company sold 60 million shares at USD 0.30 per share, bringing the total amount raised to USD 0.35 mn.Mighty Kingdom specializes in the development of interactive games that provide emotional experiences tailored for a diverse player base. The company's core offerings include a variety of games based on established franchises, such as "Power Rangers," "Star Trek Lower Decks," "Conan Chop Chop," and "Gabby's Dollhouse." These products aim to engage users through innovative gameplay mechanics and rich storytelling, addressing the demand for high-quality entertainment in the gaming industry. The games are designed to appeal to both casual and dedicated gamers, with an emphasis on crafting delightful experiences that resonate with players of different demographics. Mighty Kingdom serves a global customer base, with significant market penetration in regions such as North America, Europe, and Asia, where these franchises have established fan followings.In the most recent year, 2023, Mighty Kingdom generated revenue of USD 4.67 mn, with an EBITDA of USD -5.52 mn. The company generates revenue through a multifaceted business model that encompasses direct-to-consumer sales, partnerships with major brands, and collaborations with international companies. Transactions typically occur through digital game sales on platforms such as app stores and gaming consoles. Additionally, Mighty Kingdom engages in licensing agreements with partners like Hasbro, Disney, and LEGO, enhancing its revenue streams. The pricing structure for its games varies depending on the title and platform, with some games available as free-to-play with in-app purchases, while others are sold at a fixed price.Mighty Kingdom plans to leverage recent funding to develop new interactive games, with specific titles expected to launch within the next 12 months. The company is targeting expansions into emerging markets in Asia and South America by 2024. The recent funding round of USD 0.35 mn will support these initiatives, allowing for increased investment in game development and marketing efforts to capture these new markets.

## Funding rounds

- Series A, Dec 1, 2018, $1.5M — Alium Capital Management

## Investors

- Alium Capital Management (https://capitalatlas.ai/funds/alium-capital-management) — Series A
