# MICIN

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/micin

- Industry: Healthcare IT
- Headquarters: Tokyo, Japan
- Website: https://micin.jp/
- Total disclosed funding: $40M
- Latest round: Series C (Oct 5, 2023)
- Investors on record: 10

## About

Based in Japan, MICIN, Inc. specializes in developing advanced communication applications that enhance interactions across various sectors, focusing on both businesses and consumer markets.MICIN, Inc. was founded in 2015 and is headquartered in Tokyo, Japan. The company develops innovative digital platforms aimed at improving communication strategies. Ryoichi Kusama is recognized as the founder, while Seigo Hara serves as the CEO. As of October 2023, MICIN has raised a total of JPY 3,750 million through four deals, with the latest being a VENTURE DEBT round that secured JPY 300 million on October 5, 2023.Micin is recognized for its innovative solutions that aim to streamline and enhance communication in various sectors. The company primarily focuses on developing advanced digital platforms designed to facilitate seamless interactions among users. These products cater to a diverse client base that includes businesses seeking to improve their internal communication strategies and organizations aiming to enhance their customer engagement processes. Micin's flagship offerings have been well-received since their introduction, with particular emphasis on applications that serve both B2B and B2C markets. Their products are marketed not just within their local region but also across major international markets, specifically targeting North America, Europe, and parts of Asia, thereby broadening their reach and impact on a global scale.Micin's revenue model is structured around a subscription-based framework, allowing clients to access their digital communication products through tiered pricing plans. This approach often includes various service levels that cater to different organizational needs, thereby facilitating partnerships with a range of businesses from small enterprises to large corporations. The company engages primarily in direct-to-consumer sales as well as B2B transactions, where clients can subscribe to services that suit their communication demands. Transactions typically involve regular subscription fees based on the selected service level, with options available for add-on features that enhance functionality. This pricing strategy emphasizes the company's commitment to providing scalable solutions that grow alongside their clients' needs.In October 2023, MICIN, Inc. raised JPY 300 million in VENTURE DEBT funding from Aozora Corporate Investment. This funding is part of a larger JPY 4,050 million equity and venture debt financing. The resources will be allocated to strengthen product development, enhance sales and marketing efforts, support clinical trials, and expand human resources. The company is looking to launch new products designed to further enhance user communication by mid-2024 and is also planning to expand its market presence in North America and Europe by late 2025.

## Funding rounds

- Series C, Oct 5, 2023, $25M — World Innovation Lab, MTG Ventures, Alfresa Corporation, Toho Holdings
- Series B, Jan 26, 2021, $14M — Nippon Life Insurance, Meiji Yasuda Life Insurance, Fukoku Mutual Life Insurance, SBI Investment, Sony Innovation Fund, H.U. Group Holdings

## Investors

- Nippon Life Insurance — Series B
- Meiji Yasuda Life Insurance — Series B
- Fukoku Mutual Life Insurance — Series B
- SBI Investment (https://capitalatlas.ai/funds/sbi-investment) — Series B
- Sony Innovation Fund (https://capitalatlas.ai/funds/sony-innovation-fund) — Series B
- H.U. Group Holdings — Series B
- World Innovation Lab — Series C
- MTG Ventures (https://capitalatlas.ai/funds/mtg-ventures) — Series C
- Alfresa Corporation — Series C
- Toho Holdings — Series C
