# Mhyth Lifestyle Pvt

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/mhyth-lifestyle-pvt

- Industry: Consumer Products
- Headquarters: Bangalore, India
- Website: www.mhyth.com
- Latest round: Angel (Dec 11, 2024)
- Investors on record: 1

## About

Founded in 2024 and based in Bengaluru, India, Mhyth Lifestyle Pvt Ltd specializes in women's lifestyle apparel. The company was founded by Mitali Rai. In May 2026, Mhyth Lifestyle Pvt Ltd raised INR 50 million in pre-seed funding from investors.

The company’s core offerings include intricately crafted premium lingerie pieces made from delicate fabrics, as well as bikini sets designed for both functionality and aesthetic appeal. It also offers swimwear, corsets and shapewear, stockings, nipple covers and bra pads, and plus-size products.

The company’s revenue model is centered around direct-to-consumer sales, with transactions occurring primarily through their online platform. Some examples of the products listed on its e-commerce platform are High Waist Printed Three Piece Suit at INR 2,699, Shiny Black Corset at 3,799, Temptation See Through Lingerie at 3,499, etc.

The company will use the May 2026 funding to fuel its expansion and support its product development.

## Funding rounds

- Angel, Dec 11, 2024 — Nine Rivers Capital

## Investors

- Nine Rivers Capital (https://capitalatlas.ai/funds/nine-rivers-capital) — Angel