# MetaApp

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/metaapp

- Industry: Software
- Headquarters: Beijing, China
- Website: www.metaapp.cn
- Total disclosed funding: $100M
- Latest round: Series C (Mar 11, 2021)
- Investors on record: 5

## About

Based in China, MetaApp is a mobile application that provides a dynamic virtual ecosystem, allowing users of all ages to engage in a variety of digital experiences.MetaApp is a mobile application company headquartered in Beijing, China, established in 2016. The firm has undergone a successful evolution since its inception, expanding its offerings in interactive gaming experiences. The founder, Sen Hu, has a notable background in the tech industry. In March 2021, MetaApp raised USD 100 mn in Series C funding, led by SIG Asia Investment, with participation from CCV Capital and Sky 9 Capital. The total amount raised by the company stands at USD 100 mn, following this latest funding round.MetaApp primarily focuses on creating a vibrant virtual ecosystem that caters to users of all ages, enabling them to explore diverse life experiences within a digital environment. The company's flagship offerings include the 233?? (233 Paradise) and 233??? (233 Mini Games), which have garnered significant user engagement with monthly active users (MAU) surpassing 60 million and daily active users (DAU) exceeding 4 million, respectively. These platforms facilitate interactive gaming experiences and community engagement, appealing to both casual gamers and dedicated players. MetaApp collaborates with over 200,000 game developers, providing a comprehensive distribution network that has led to the cumulative distribution of over 1 billion game downloads. The company’s services extend into various international markets, reaching audiences in Asia, Europe, and North America, thus broadening its customer base and enhancing its global presence.MetaApp generates revenue through a blend of partnership agreements and direct-to-consumer sales, primarily centered around its gaming platforms. The business model incorporates revenue-sharing arrangements with game developers and publishers, where earnings are derived from in-game purchases, advertisements, and subscription services. Clients, including game developers and advertisers, engage with MetaApp to leverage its extensive user base for monetization opportunities. Given the popularity of its products, transactions involve a mix of both one-time purchases and recurring revenue from subscriptions or in-game transactions.Moving forward, MetaApp plans to launch new products designed to further enhance user engagement and diversify its offerings, although specific release dates have yet to be announced. The company is targeting expansion into new markets, specifically in Southeast Asia and North America, with plans to establish a stronger presence by 2023. The recent funding raised in March 2021 will be utilized to support these growth initiatives, enabling development of new features and broadening distribution capabilities.

## Funding rounds

- Series C, Mar 11, 2021, $100M — SIG Asia Investment, Sky 9 Capital, Cyber Creation Ventures (CCV)
- Series A, May 30, 2018 — Cyber Creation Ventures (CCV)
- Angel, Jan 9, 2018 — Ceyuan Ventures, Asia America Multi-Technology Association

## Investors

- Ceyuan Ventures (https://capitalatlas.ai/funds/ceyuan-ventures) — Angel
- Asia America Multi-Technology Association — Angel
- Cyber Creation Ventures (CCV) (https://capitalatlas.ai/funds/cyber-creation-ventures-ccv) — Series A, Series C
- SIG Asia Investment (https://capitalatlas.ai/funds/sig-asia-investment) — Series C
- Sky 9 Capital (https://capitalatlas.ai/funds/sky-9-capital) — Series C