# MeSmooth

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/mesmooth

- Industry: Consumer Products
- Headquarters: Shanghai, China
- Website: www.mesmooth.cn
- Total disclosed funding: $7.7M
- Latest round: Series A (Jul 30, 2021)
- Investors on record: 1

## About

Established in 2008 and based in Shanghai, China, MeSmooth operates as a brand that focuses on providing beauty apparatus. In 2012, the brand established a skin research laboratory to study Asian skin, and introduced Israeli home beauty instrument technology to develop products. 
In 2019, the brand launched home beauty equipment.

The brand mainly provides home beauty equipment, including facial beauty instrument, body beauty instrument, special beauty instrument and care products. The company’s products are mainly marketed and promoted through short video platforms such as Douyin and Kuaishou, and sold through e-commerce platforms such as Tmall, JD.com, and Vipshop.

The brand will launch blackhead devices, photon skin rejuvenation devices and other products, and will deploy thermage and other medical beauty household products.. In addition, the brand plans to enter Watsons, The Colorist, Sams Club and other supermarkets, and plans to open offline experience stores.

## Funding rounds

- Series A, Jul 30, 2021, $7.7M — Capital Nuts

## Investors

- Capital Nuts (https://capitalatlas.ai/funds/capital-nuts) — Series A