# Megacool

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/megacool

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.megacool.co
- Total disclosed funding: $1.5M
- Latest round: Seed (Jul 27, 2017)
- Investors on record: 2

## About

Megacool Inc. is a software company that provides an innovative software development kit (SDK) designed to enhance user engagement by enabling gameplay sharing in mobile applications.Founded in 2015 by Aurora Berg and Tarjei Husøy, Megacool Inc. is headquartered in San Francisco, US. The company introduced its SDK in October 2015, facilitating gameplay sharing for mobile games, and has since focused on improving user engagement through shared experiences. The latest funding round was a Seed round in October 2019, led by Alliance Venture, raising a total of USD 1.50 mn, which is the total amount raised so far. Megacool's operations include two distinct deals, with its most recent deal happening on October 8, 2019.Megacool specializes in providing a software development kit (SDK) designed to enhance user engagement through gameplay sharing in mobile applications. This SDK allows game developers to integrate features that enable players to record and share their gameplay, significantly improving user engagement. The SDK has been utilized extensively by game developers in North America and Europe to drive user acquisition and retention, with its services increasingly critical for mobile gaming's growth. However, it is slated for shutdown on May 1, 2025.Megacool's revenue model is built on partnerships with game developers who implement the SDK in their applications. The company operates on a B2B basis, generating revenue through performance-based agreements or per-integration fees facilitated by improved player engagement stemming from the SDK's features. While specific pricing details are not publicly available, the integration of Megacool's SDK has been positioned as an effective method for developers to leverage social sharing to increase app installs, thereby creating a sustainable revenue stream for both parties.Megacool Inc. does not have upcoming products announced for launch and is preparing for the shutdown of its SDK on May 1, 2025. The company is not currently pursuing expansion into new markets or regions. The funding from the most recent Seed round in October 2019 was not explicitly stated to be allocated for specific growth strategies but reflects the overall investment in the company's operations prior to its acquisition by Medal BV.

## Funding rounds

- Seed, Jul 27, 2017, $1.5M — Alliance Venture, Norselab Group

## Investors

- Alliance Venture (https://capitalatlas.ai/funds/alliance-venture) — Seed
- Norselab Group (https://capitalatlas.ai/funds/norselab-group) — Seed