# Media Switch

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/media-switch

- Industry: Marketing/Advertising
- Headquarters: Seoul, South Korea
- Website: www.mediaswitch.kr
- Latest round: Seed (Aug 1, 2022)
- Investors on record: 2

## About

Based in Seoul, South Korea, and founded in 2021, Digital Natives Co., Ltd., dba Media Switch, is a production advertising mail order broker company. As of 2022, Kim Dong-gyu is the CEO of the company. In September 2022, Media Switch raised Seed funding from Bluepoint Partners and Korea Tech Incubator for Startup.

The company provides a platform for analyzing and reserving data-driven advertising inventory options via e-mail and distributed transaction channels. Users can request advertisement proposals from up to ten advertising media based on purpose, budget, and target.

The organization plans to use the September 2022 funding to develop an AI-based advertising inventory recommendation technology that will improve its digital advertising transaction methods.

## Funding rounds

- Seed, Aug 1, 2022 — Bluepoint Partners, Korea Tech Incubator for Startup
- Seed, Nov 24, 2021 — Bluepoint Partners

## Investors

- Bluepoint Partners (https://capitalatlas.ai/funds/bluepoint-partners) — Seed
- Korea Tech Incubator for Startup — Seed