# Markytics.AI

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/markytics-ai

- Industry: Software
- Headquarters: Pune, India
- Website: www.markytics.com/
- Total disclosed funding: $0.5M
- Latest round: Seed (Feb 10, 2025)
- Investors on record: 1

## About

Markytics.AI delivers advanced AI-driven solutions focused on improving debt recovery and customer support, enabling businesses to enhance their operational efficiency.Founded in 2019, Markytics.AI specializes in AI technologies for debt recovery and customer engagement. The company is headquartered in Dubai, United Arab Emirates. In February 2025, Markytics.AI raised USD 0.5 million in seed funding led by ah! Ventures. Markytics specializes in providing advanced AI-driven solutions aimed at enhancing debt recovery, customer support, and overall business efficiency. Their core product offerings include SmartCollect AI, a solution designed to automate payment reminders and facilitate multi-channel communication for improved collections; Instas AI, which focuses on automating customer engagement and marketing interactions; ClearAssistAI, a tool that streamlines grievance resolution processes; PoliSureAI, which automates insurance renewal tasks; and PropAI, tailored for the real estate sector to enhance property sales through personalized recommendations and predictive analytics. These products serve a diverse client base across various industries, including banking, microfinance, utilities, healthcare, retail, and telecommunications. Markytics aims to penetrate global markets, providing these solutions to businesses in regions such as North America, Europe, and Southeast Asia, enhancing operational workflows and customer interactions.  Markytics generates revenue through a subscription-based model, allowing businesses to access their suite of AI solutions, which includes flagship offerings such as SmartCollect AI and Instas AI. Clients typically enter into annual contracts that provide continuous access to the services, alongside tailored support and updates. The company structures its transactions primarily as B2B partnerships, working directly with enterprises to implement their AI solutions into existing workflows. Additionally, Markytics may offer tiered pricing plans based on the number of users or the scale of services required, ensuring flexibility to meet the specific needs of various businesses while optimizing their operations through automation and enhanced customer engagement. In February 2025, Markytics.AI raised USD 0.5 mn in Seed funding led by ah! Ventures, which will be utilized to enhance product development, expand market presence, and strengthen client engagement. The company is actively designing new products aimed at further improving customer interaction and operational efficiency. Markytics aims to expand its market reach into North America, Europe, and Southeast Asia by the end of 2026, capitalizing on the recent funding to accelerate these growth initiatives.

## Funding rounds

- Seed, Feb 10, 2025, $0.5M — ah! Ventures

## Investors

- ah! Ventures (https://capitalatlas.ai/funds/ah-ventures) — Seed