# Marketo Japan

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/marketo-japan

- Industry: Software
- Headquarters: Tokyo, Japan
- Website: https://jp.marketo.com
- Total disclosed funding: $4.6M
- Latest round: Series A (Mar 25, 2014)
- Investors on record: 3

## About

Marketo Japan specializes in delivering advanced marketing automation solutions that enhance customer engagement and streamline processes for businesses across various industries.Marketo Japan, founded in 2013 and headquartered in Tokyo, Japan, focuses on providing marketing automation solutions. The company was previously involved in a financial transaction where SunBridge Partners sold its stake in January 2019 for undisclosed terms to Adobe Systems. Marketo Japan has conducted two deals, with its latest funding round being a Series A in which it raised USD 4.60 mn from investors including Dentsu, Marketo, Inc., and SunBridge Partners.Marketo Japan offers a comprehensive suite of marketing automation solutions designed to enhance customer engagement and streamline marketing processes for businesses across various sectors. The core product offerings include advanced data analytics tools, campaign management software, and lead nurturing solutions, all aimed at optimizing the customer journey and driving conversion rates. Their solutions are particularly suited for businesses aiming to improve marketing strategies, reduce customer churn, and increase sales efficiency, with key users being marketing teams in small to medium-sized enterprises, as well as large corporations in technology, healthcare, and retail. The primary geographical markets for these solutions are North America, Europe, and parts of the Asia-Pacific region, where there is increasing demand for innovative marketing technologies.Marketo Japan's revenue structure is predominantly subscription-based, where clients pay for access to its marketing automation tools on a recurring basis. Transactions typically involve annual or monthly subscriptions, catering to a diverse clientele ranging from individual businesses to large enterprises. Specific pricing plans are tailored to meet the varied needs of clients, often including tiered options for different levels of service and feature access. Their flagship products facilitate seamless integration with existing customer relationship management systems, enabling businesses to leverage data-driven insights to enhance marketing efforts, thus establishing long-term partnerships with clients.Marketo Japan's recent funding from the Series A round will enable the company to bolster its product development and expand its market presence. The company is focused on designing and launching new products to enhance their service offerings, with specific timelines for these launches yet to be disclosed. Additionally, Marketo Japan aims to target further expansion into key markets within Asia-Pacific by the end of 2023. The recent financial backing will support these initiatives, allowing for strategic investments in technology and market outreach.

## Funding rounds

- Series A, Mar 25, 2014, $4.6M — SunBridge Partners, Dentsu, Marketo, Inc.

## Investors

- SunBridge Partners (https://capitalatlas.ai/funds/sunbridge-partners) — Series A
- Dentsu — Series A
- Marketo, Inc. — Series A