# Markable

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/markable

- Industry: Marketing/Advertising
- Headquarters: New York, US
- Website: www.markable.ai
- Total disclosed funding: $20M
- Latest round: Series A (Jan 6, 2021)
- Investors on record: 18

## About

Markable, Inc., based in New York, US, is an innovative platform dedicated to enhancing affiliate marketing for social content creators through advanced tools and services that streamline engagement and revenue generation.Markable, Inc. specializes in providing solutions for social content creators to optimize their affiliate income. Founded in 2016 by Joy Tang and Valentin Tabary, the company is headquartered in New York. In January 2021, Markable, Inc. secured USD 5 million in Series A funding led by Arbor Ventures, with participation from Bascom, Partech Partners, Tekton Ventures, and new investor Voyager Capital, bringing the total amount raised to USD 5 million.Markable AI offers an all-in-one platform designed for social content creators, focusing on enhancing affiliate income through various innovative tools and services. The core offerings include a unified application that integrates features such as Auto DM capabilities, AI-driven collage generation, smart deep links, and storefront synchronization for major retailers like Amazon, Target, and Walmart. The platform allows users to streamline their affiliate marketing efforts by automating direct messages to followers, creating shoppable collages with a single click, and generating deep links that facilitate seamless checkout experiences. Markable's customer base primarily comprises social media influencers and content creators, particularly those who fall within the top 1% of creators on platforms like Instagram. The service is marketed globally, servicing users across North America, Europe, and other regions where affiliate marketing is prominent, thus addressing the diverse needs of content creators aiming to optimize their revenue streams.Markable AI generates revenue primarily through subscription-based models tailored to content creators and potential partnerships with brands. The transactional structure is designed to facilitate direct relationships between the platform and its users, enabling creators to earn commissions through affiliate marketing efforts. The pricing plans are tiered to accommodate varying levels of access to the platform's features, enhancing the potential for income growth based on user engagement and performance metrics. Flagship services, such as the AI Income Accelerator and personalized shoppable website features, are central to the company’s value proposition. By leveraging advanced analytics and targeted marketing strategies, Markable AI supports its clients in maximizing their earnings while driving platform-based transactions that foster long-term relationships with both creators and brands.Markable, Inc. plans to utilize the USD 5 million raised in Series A funding to expand its operations and business reach. The company is currently developing new products geared towards enhancing affiliate marketing tools, with anticipated launches in the upcoming fiscal year. Additionally, Markable aims to penetrate more international markets, focusing on areas in Europe and Asia by the end of 2022. Through these efforts, Markable seeks to solidify its position within the global affiliate marketing landscape, fostering greater opportunities for social content creators.

## Funding rounds

- Series A, Jan 6, 2021, $5M — Partech Partners, Voyager Capital, Bascom, Tekton Ventures, Arbor Ventures
- Series A, May 20, 2019, $7.2M — Plug and Play, Headline [DUP], Alumni Ventures Group, Dentsu, Plum Alley, FoundersX Ventures, Deepcore, Foxcroft Enterprises, LLC, Cachet Asset Management
- Seed, May 10, 2018, $3M — FoundersX Ventures
- Seed, Jul 1, 2017, $2.6M — Plug and Play, Headline [DUP], Alumni Ventures Group, Plum Alley, Noemis Ventures, AVG Total Access Fund, Foxcroft Enterprises, LLC
- Seed, Jul 28, 2016, $1.9M — MassChallenge, Cheetah Mobile Inc., FoundersX Ventures, Noemis Ventures, Foxcroft Enterprises, LLC

## Investors

- MassChallenge — Seed
- Cheetah Mobile Inc. — Seed
- FoundersX Ventures (https://capitalatlas.ai/funds/foundersx-ventures) — Seed, Series A
- Noemis Ventures (https://capitalatlas.ai/funds/noemis-ventures) — Seed
- Foxcroft Enterprises, LLC — Seed, Series A
- Plug and Play (https://capitalatlas.ai/funds/plug-and-play) — Seed, Series A
- Headline [DUP] — Seed, Series A
- Alumni Ventures Group (https://capitalatlas.ai/funds/alumni-ventures-group) — Seed, Series A
- Plum Alley (https://capitalatlas.ai/funds/plum-alley) — Seed, Series A
- AVG Total Access Fund — Seed
- Dentsu — Series A
- Deepcore (https://capitalatlas.ai/funds/deepcore) — Series A
- Cachet Asset Management — Series A
- Partech Partners (https://capitalatlas.ai/funds/partech-partners) — Series A
- Voyager Capital (https://capitalatlas.ai/funds/voyager-capital) — Series A
- Bascom — Series A
- Tekton Ventures (https://capitalatlas.ai/funds/tekton-ventures) — Series A
- Arbor Ventures (https://capitalatlas.ai/funds/arbor-ventures) — Series A