# Mapify UG (haftungsbeschränkt)

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/mapify-ug-haftungsbeschrankt

- Industry: Internet
- Headquarters: Germany
- Website: www.mapify.travel
- Total disclosed funding: $1M
- Latest round: Seed (Oct 9, 2018)
- Investors on record: 2

## About

Mapify UG facilitates travel planning through an interactive platform, offering users personalized itineraries and curated travel information to enhance their exploration experiences.Mapify UG (haftungsbeschränkt) was founded in 2016 in Germany, focusing on providing digital tools for travel planning. The company was co-founded by Sebastian Haede, Tobi Schnorpfeil, and Tobias Schnorpfeil. In June 2021, Mapify was acquired by HomeToGo GmbH, which is aimed at increasing reach on social platforms. The company has completed three deals, with their most recent being a Seed funding round that raised USD 1.00 mn from Ennea VC and LayJax Ventures, bringing their total funding to USD 1.00 mn.Mapify offers a platform designed to enhance travel planning and exploration through a comprehensive suite of digital tools. The core product is an interactive travel map that allows users to discover, save, and share personalized travel itineraries. This service aims to address the challenges of travel organization by providing travelers with curated content, including local attractions, hidden gems, and user-generated reviews, thus facilitating informed decision-making. The platform caters to a diverse clientele, including individual travelers, travel enthusiasts, and content creators, primarily targeting markets in North America and Europe.Mapify generates revenue through a subscription model that offers tiered access to premium features on its platform. Clients can subscribe to various plans that provide enhanced functionalities, such as exclusive access to special content, advanced itinerary planning tools, and ad-free browsing experiences. The business structure primarily operates on a direct-to-consumer basis, allowing individual users to engage with the platform without intermediaries. In addition to subscriptions, partnerships with travel-related businesses may offer promotional opportunities, thereby expanding the service's reach and utility.The acquisition of Mapify UG by HomeToGo GmbH will support its strategy to enhance social media reach. While specific upcoming products or features have not been detailed, the funding from the recent Seed round may facilitate the development of new functionalities. Moreover, the company may explore market expansion within Europe and North America to capitalize on its growing user base and to further integrate its offerings within the travel sector.

## Funding rounds

- Seed, Oct 9, 2018, $1M — Ennea VC, LayJax Ventures

## Investors

- Ennea VC — Seed
- LayJax Ventures (https://capitalatlas.ai/funds/layjax-ventures) — Seed