# MALES BANGET DOT COM PTE.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/males-banget-dot-com-pte

- Industry: Media
- Headquarters: Jakarta, Indonesia
- Website: www.malesbanget.com
- Total disclosed funding: $0.4M
- Latest round: Seed (Nov 14, 2014)
- Investors on record: 3

## About

MALES BANGET DOT COM PTE. LTD is an online platform focused on delivering lifestyle content specifically for men. It engages users through articles and videos on fashion, grooming, technology, and health.Founded in 2011 and headquartered in Jakarta, Indonesia, MALES BANGET DOT COM PTE. LTD operates as a digital lifestyle platform catering to male audiences. The company has raised a total of USD 400,000 through a SEED round led by Rebright Partners and includes investors such as 500 Global. As of November 2014, this funding serves to support the company's operational and strategic goals. The founder's prior experience and ventures are not detailed in available information.Malesbanget.com primarily operates as an online platform specializing in lifestyle content tailored for a male audience. The company's core offerings encompass a variety of articles, videos, and interactive content addressing topics like fashion, grooming, technology, and health. The platform serves a clientele that includes young professionals and trend-conscious individuals looking for contemporary and relevant lifestyle information, focusing on markets in Southeast Asia, particularly Indonesia and Malaysia.The revenue model for malesbanget.com is structured around advertising and partnerships, focusing on collaborations with brands targeting male consumers. The company generates income through sponsored content, display ads, and affiliate marketing, allowing brands to effectively reach their target demographic. Transactions typically occur through direct advertising agreements where brands pay for ad placements or sponsored articles that align with the interests of the platform's readership. Additionally, malesbanget.com may engage in affiliate partnerships, earning commissions on product sales generated through referral links within their content.Looking ahead, MALES BANGET plans to leverage the recent SEED funding of USD 400,000 raised in November 2014 to expand its content offerings and potentially introduce new products designed for its audience. The company aims to penetrate additional Southeast Asian markets and enhance its geographic reach by targeting countries within the region, with specific timelines for expansion yet to be detailed. Recent funding will support these initiatives, allowing the company to strengthen its market position and further develop its platform.

## Funding rounds

- Seed, Nov 14, 2014, $0.4M — 500 Global, Rebright Partners
- Seed, Jun 1, 2011 — Nusantara Ventures

## Investors

- Nusantara Ventures (https://capitalatlas.ai/funds/nusantara-ventures) — Seed
- 500 Global (https://capitalatlas.ai/funds/500-global) — Seed
- Rebright Partners (https://capitalatlas.ai/funds/rebright-partners) — Seed