# Makeblock Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/makeblock-co

- Industry: Consumer Products
- Headquarters: Shenzhen, China
- Website: www.makeblock.com
- Total disclosed funding: $79M
- Latest round: Series C (Aug 30, 2018)
- Investors on record: 11

## About

Makeblock Co., Ltd. specializes in innovative STEAM education solutions, providing a range of robotics kits, coding tools, and laser cutters that enhance learning experiences for students and educators globally.Founded in 2011, Makeblock Co., Ltd. is headquartered in Shenzhen, China. The company focuses on STEAM education solutions and has successfully raised CNY 300 million in a Series C funding round led by CICC Capital on August 30, 2018, with participation from other notable investors. Jianjun Wang serves as both the founder and CEO, guiding the company in its mission to enhance educational experiences. Makeblock has completed a total of 5 funding deals to date.Makeblock specializes in STEAM education solutions, offering a diverse range of products designed to foster creativity and problem-solving skills among students. Their core product lineup includes a variety of robotics kits, laser cutters, and coding tools aimed at enhancing hands-on learning experiences. Key offerings include the mBot2, a versatile educational robot for students aged 6-12, and advanced laser cutting equipment like the Desktop 55W CO2 Laser Cutter and the 20W Fiber & Diode Dual Laser Engraver. These products are utilized in various educational settings, from K-12 schools to vocational institutions, to facilitate interactive learning in subjects such as robotics, programming, and engineering. Makeblock's products are available in over 210 countries, catering to a global customer base that encompasses educators, students, and institutions seeking innovative teaching resources.Makeblock's revenue model primarily revolves around direct sales to educational institutions and individual consumers. The company provides a range of pricing options for their products, including flagship items such as the mBot2 Rover Robotics Kit and the 10-in-1 Robot Building Kit, which are priced in the range of USD 159.99 to USD 6,439. Transactions typically occur as one-time purchases, although many offerings include bundled educational resources and teacher training to enhance the learning experience. Additionally, Makeblock engages in partnerships with schools, providing tailored solutions and discounts for bulk purchases, which further solidifies their position in the educational technology market. The company also promotes a cashback incentive program for referrals, fostering a community-driven sales approach.Makeblock intends to utilize the recent funding of CNY 300 million from its Series C round to drive the development of new products aimed at enhancing STEAM education. Specific upcoming products include advanced robotics kits and enhanced laser cutting tools, with plans for launch by the end of 2023. The company is also looking to expand its market presence into North America and Europe by 2024, aiming to establish partnerships with educational institutions within these regions to broaden its customer base.

## Funding rounds

- Series C, Aug 30, 2018, $44M — Hong Shan, China International Capital Corporation, Yuexiu Industrial Investment Funds Management, GX Capital, Everest VC
- Series B, Mar 16, 2017, $29M — Evolution Media China, Shenzhen Capital Real Estate Fund
- Series A, Apr 9, 2015, $6M — Hong Shan
- Angel, Jul 13, 2013 — NLVC, SOSV, Cloud Angel Fund
- Seed, Mar 1, 2012, $0M — SOSV, HAX

## Investors

- SOSV (https://capitalatlas.ai/funds/sosv) — Seed, Angel
- HAX — Seed
- NLVC (https://capitalatlas.ai/funds/nlvc) — Angel
- Cloud Angel Fund (https://capitalatlas.ai/funds/cloud-angel-fund) — Angel
- Hong Shan — Series A, Series C
- Evolution Media China — Series B
- Shenzhen Capital Real Estate Fund (https://capitalatlas.ai/funds/shenzhen-capital-real-estate-fund) — Series B
- China International Capital Corporation (https://capitalatlas.ai/funds/china-international-capital-corporation) — Series C
- Yuexiu Industrial Investment Funds Management (https://capitalatlas.ai/funds/yuexiu-industrial-investment-funds-management) — Series C
- GX Capital (https://capitalatlas.ai/funds/gx-capital) — Series C
- Everest VC (https://capitalatlas.ai/funds/everest-vc) — Series C