# Make Essense

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/make-essense

- Industry: Consumer Products
- Headquarters: Shenzhen, China
- Total disclosed funding: $69M
- Latest round: Series B (Apr 26, 2021)
- Investors on record: 8

## About

Based in Shenzhen, China and founded in 2019, Shenzhen Liran Cosmetics Co., Ltd., operating under the brand Make Essense, was established by a founding team with backgrounds in global consumer goods, e-commerce, and internet firms. The company focuses on the growing men’s personal care market and has secured investments from leading international venture capital firms. It has developed a dedicated men’s product R&D system and maintains an online and offline sales presence. In April 2021, the company raised approximately CNY 500 million in a series B round.

The company offers a broad range of personal care products including skincare, grooming tools, haircare and men’s cosmetics. Its products are supported by proprietary male-targeted research and development and aim to meet aesthetic and functional demands.

The company generates revenue through the sale of men’s personal care and cosmetic products.

The company aims to expand its product lines and enhance its brand presence in China’s male grooming market through continued investment in R&D and omnichannel retail development.

## Funding rounds

- Series B, Apr 26, 2021, $46M — 5Y Capital, Tiger Global Management, SIG Asia Investment, Bilibili Inc., Redpoint China Ventures
- Series B, Jan 21, 2021, $23M — 5Y Capital, SIG Asia Investment, Hupu Sports, Redpoint China Ventures, M31 Capital
- Series A, Sep 9, 2020 — SIG Asia Investment, Redpoint China Ventures
- Angel, Apr 28, 2019 — One Capital

## Investors

- One Capital — Angel
- SIG Asia Investment (https://capitalatlas.ai/funds/sig-asia-investment) — Series A, Series B
- Redpoint China Ventures (https://capitalatlas.ai/funds/redpoint-china-ventures) — Series A, Series B
- 5Y Capital (https://capitalatlas.ai/funds/5y-capital) — Series B
- Hupu Sports — Series B
- M31 Capital (https://capitalatlas.ai/funds/m31-capital) — Series B
- Tiger Global Management (https://capitalatlas.ai/funds/tiger-global-management) — Series B
- Bilibili Inc. — Series B