# Magic Window

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/magic-window

- Industry: Business Support Services
- Headquarters: Shanghai, China
- Website: www.magicwindow.cn
- Total disclosed funding: $4.9M
- Latest round: Series B (Apr 5, 2018)
- Investors on record: 6

## About

Magic Window is a mobile growth technology service provider that specializes in enhancing user engagement and marketing strategies for businesses through its innovative mLink service.Founded in 2015, Magic Window operates out of Shanghai, China, focusing on mobile marketing solutions. The company has successfully completed three funding deals, with the latest being a Series A round in April 2018, raising CNY 30.000 mn from investors including iResearch Capital. Mengjun Jiang serves as both the CEO and Founder, with a notable history in the mobile technology sector.Magic Window primarily offers the mLink service, which helps businesses optimize mobile marketing and user engagement. This service enables clients to enhance visibility in competitive markets, boost user interaction rates, and drive revenue growth for mobile applications. The client base includes various industries such as e-commerce, gaming, and social media, focusing on major markets in China, Southeast Asia, and certain regions in Europe. The use of advanced algorithms and analytics allows mLink to tackle specific challenges in user acquisition and retention.Magic Window operates on a subscription-based revenue model, where businesses pay periodic fees for access to the mLink service and its mobile marketing tools. This model supports long-term partnerships with clients, which range from small startups to large enterprises, providing tailored solutions that encompass user tracking, campaign management, and performance reporting. Each subscription reinforces the collaborative relationship between Magic Window and its clients, aimed at enhancing mobile marketing strategies for mutual growth.In April 2018, Magic Window raised CNY 30.000 mn in Series A funding to bolster its growth initiatives. The company is planning to launch new features for the mLink service, enhancing its current offerings. Additionally, Magic Window aims to expand into new geographic markets, targeting Southeast Asia and specific regions in Europe by 2020. The capital from the recent funding round will be allocated towards product development and market entry strategies, facilitating the company’s growth trajectory.

## Funding rounds

- Series B, Apr 5, 2018 — G20 Ventures, DHVC, Shenzhen Kuake Capital Management
- Series A, Aug 1, 2017 — Horus Capital, Guotou Houyuan Investment Management
- Series A, Mar 31, 2015, $4.9M — iResearch Capital

## Investors

- iResearch Capital (https://capitalatlas.ai/funds/iresearch-capital) — Series A
- Horus Capital (https://capitalatlas.ai/funds/horus-capital) — Series A
- Guotou Houyuan Investment Management (https://capitalatlas.ai/funds/guotou-houyuan-investment-management) — Series A
- G20 Ventures (https://capitalatlas.ai/funds/g20-ventures) — Series B
- DHVC (https://capitalatlas.ai/funds/dhvc) — Series B
- Shenzhen Kuake Capital Management — Series B