# Maccaron

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/maccaron

- Industry: Retail
- Headquarters: Seoul, South Korea
- Website: www.velymonkeys.com/
- Total disclosed funding: $12M
- Latest round: Series B (Aug 7, 2024)
- Investors on record: 5

## About

Founded in 2019, and based in Seoul, South Korea, VELYMONKEYS, doing business as Maccaron, operates as an e-commerce platform that provides its clients with cosmetic and beauty products for men and women. In August 2024, Maccaron India Pvt. Ltd. raised KRW 12.5 billion in series B funding led by new investor Laguna Investment, with participation from returning investors Company K Partners and Smilegate Investment. New investor QUAD Ventures also participated in the round.

The company provides a wide range of beauty products such as sheet masks, wash-off masks, eye masks, sleeping masks, facial care, lotions, moisturizers, gels, eye creams, eye serums, face oils, cleansing creams, balms, cleansing oils, cleansing waters, cleansing wipes, eye shadows, eyeliners, eyebrows, powders, lipstick, lip balm, facial creams, body lotions, masks, healthcare supplements, perfume, deodorant, and many more. The firm also sells electronics products like smartphones, tablets, smartwatches, and earphones. In addition, the company offers a mobile application for both Android and iOS users.

The company will use the funding in August 2024 to launch more Korean beauty brands in India.

## Funding rounds

- Series B, Aug 7, 2024, $9.2M — Smilegate Investment, Company K Partners, QUAD Ventures, Laguna Investment
- Series A, Jul 14, 2023, $3.1M — Smilegate Investment, Company K Partners
- Seed, Jul 30, 2019 — Mashup Ventures

## Investors

- Mashup Ventures (https://capitalatlas.ai/funds/mashup-ventures) — Seed
- Smilegate Investment (https://capitalatlas.ai/funds/smilegate-investment) — Series A, Series B
- Company K Partners (https://capitalatlas.ai/funds/company-k-partners) — Series A, Series B
- QUAD Ventures (https://capitalatlas.ai/funds/quad-ventures) — Series B
- Laguna Investment (https://capitalatlas.ai/funds/laguna-investment) — Series B