# Lua Technologies

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/lua-technologies

- Industry: Software
- Headquarters: New York, US
- Website: www.getlua.com
- Total disclosed funding: $10M
- Latest round: Series A (May 28, 2014)
- Investors on record: 5

## About

Lua Technologies, Inc. provides an online platform for seamless PDF conversion, enabling users to transform various file types into PDF and vice versa without the need for downloads, catering to students, professionals, and businesses.Founded in 2011 in New York, US, Lua Technologies, Inc. specializes in document conversion services. The company was acquired by Life Biosciences Inc. in October 2018. The founding team remains central to its operational strategy, although details on their previous ventures are not available. Lua has engaged in a total of 6 deals. The company has raised a total of USD 1.390 mn, with its latest funding round occurring in October 2018.Lua offers a robust online PDF conversion platform that facilitates the transformation of various file types into PDF format and vice versa. The core services include converting PDFs to Word DOC, Excel, JPG, PNG, PPT, and HTML files, providing users with extensive flexibility for document management and utilization. The platform is designed for ease of access, requiring no downloads and functioning directly in the cloud, which appeals to a diverse range of end users including students, professionals, and businesses needing efficient document conversion solutions. Lua's services are particularly valuable in markets with a high demand for document processing, including the United States, Canada, Europe, and parts of Asia. By addressing the needs of consumers and organizations looking for hassle-free, cost-effective document conversion, Lua positions itself as a critical tool in the digital workspace.Lua operates on a business model that focuses primarily on direct-to-consumer transactions, with a potential for subscription-based revenue structures. Clients can access a variety of conversion services, which may include individual pay-per-use transactions for single conversions or the option to subscribe for unlimited access to the platform’s features. These pricing plans are designed to cater to both individual users and businesses, allowing for scalability based on user needs. Flagship offerings like PDF to Word and Excel conversions underline the company's commitment to providing essential tools for document handling. The revenue model emphasizes user-friendly access while potentially fostering long-term customer relationships through subscription services that enhance user engagement and retention.Lua Technologies plans to leverage recent funding to enhance its product offerings and expand into new geographic markets. Specific upcoming product launches have not been detailed, but the focus will be on improving user experience and increasing service capabilities. The company aims to target additional regions for growth, particularly in Europe and parts of Asia by the next fiscal year, as it seeks to solidify its presence in the document conversion industry.

## Funding rounds

- Series A, May 28, 2014, $7.5M — Abundance Partners
- Seed, May 1, 2013 — BoxGroup
- Seed, Aug 2, 2012, $2.5M — IA Ventures, Social Starts, BoxGroup
- Seed, Mar 14, 2012, $0.1M — Techstars

## Investors

- Techstars (https://capitalatlas.ai/funds/techstars) — Seed
- IA Ventures (https://capitalatlas.ai/funds/ia-ventures) — Seed
- Social Starts (https://capitalatlas.ai/funds/social-starts) — Seed
- BoxGroup (https://capitalatlas.ai/funds/boxgroup) — Seed
- Abundance Partners (https://capitalatlas.ai/funds/abundance-partners) — Series A