# Livaza.com

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/livaza-com

- Industry: Internet
- Headquarters: Jakarta, Indonesia
- Website: www.livaza.com
- Latest round: Seed (Apr 16, 2015)
- Investors on record: 1

## About

Livaza.com is an Indonesia-based company specializing in home decor and lifestyle products aimed at creating comfortable living environments. Their diverse offerings cater to various customer demographics, enhancing aesthetic appeal and wellness.Founded in 2014, Livaza.com operates out of Jakarta, Indonesia, focusing on home decor and wellness products. The company has executed 2 deals, with their most recent funding round occurring on April 16, 2015, where they raised an undisclosed amount from East Ventures.Livaza Indonesia specializes in home decor and lifestyle products, focusing on creating comfortable living spaces that cater to various customer needs. Their primary offerings include a range of decorative items for bedrooms, children's rooms, and aesthetic living spaces, emphasizing creativity, imagination, and personal expression. For instance, their product lines feature minimalist bedroom designs suitable for newlyweds and modern decor for teenagers, which serve to enhance the comfort and aesthetic appeal of residential interiors. Additionally, Livaza Indonesia markets Flimty, a popular health supplement drink aimed primarily at women, highlighting its effectiveness as a wellness product. The company primarily targets customers in Indonesia, with products designed for urban dwellers looking to improve their living environments.Livaza Indonesia generates revenue through direct consumer sales of its home decor products and wellness supplements, establishing a business model that emphasizes both individual and targeted marketing. Transactions typically involve direct purchases from retail outlets or online platforms, catering to consumers seeking stylish and functional home solutions. The company's pricing structure reflects the value of its flagship products, including decor items tailored for specific demographics, such as young families and teenagers. Partnerships with retailers and wholesalers further broaden their market reach, facilitating bulk sales and enhancing brand visibility. Through this diversified transaction approach, Livaza Indonesia effectively serves its clientele while maintaining a focus on quality and customer satisfaction.Livaza.com intends to expand its product line by designing and launching new home decor items aimed at enhancing modern living spaces, with several new products slated for release in 2023. The company is also exploring opportunities to expand into new markets within Southeast Asia, targeting Malaysia and Thailand by the end of 2024. The funding raised in April 2015 will support these initiatives, allowing Livaza.com to enhance its product development capabilities and market presence.

## Funding rounds

- Seed, Apr 16, 2015 — East Ventures

## Investors

- East Ventures (https://capitalatlas.ai/funds/east-ventures) — Seed