# LIV

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/liv

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.liv.tv
- Total disclosed funding: $3.6M
- Latest round: Series A (Nov 19, 2019)
- Investors on record: 6

## About

LIV Inc. provides innovative tools for recording and streaming virtual reality (VR) content, specifically designed for creators and developers in the gaming industry, enhancing immersive experiences through their advanced software solutions.Founded in 2016 in San Francisco, US, LIV Inc. specializes in VR content creation tools. The company successfully raised USD 2.6 mn in a Series A round in November 2019, led by Hiro Capital, with participation from Credo Ventures and Seedcamp. The founders include AJ Shewki, Buck Buchanan, Felicia Terwilliger, Gily Maor, Hessa AlObaid, and others, contributing to the company's diverse leadership.LIV specializes in providing advanced tools for recording and streaming virtual reality (VR) content, primarily targeting content creators and developers in the gaming industry. Their core offerings include a comprehensive software solution known as Mixed Reality Capture, which allows users to capture their physical presence in VR environments. The software enhances the immersive experience for both creators and their audiences by integrating real-time chat interactions, alerts, and notifications within the VR environment. LIV's products, such as the LIV SDK, enable seamless integration with popular game engines like Unity and Unreal, as well as support for various VR platforms, including Meta Quest and SteamVR. The company's solutions cater to a global market, serving creators across North America, Europe, and Asia, particularly those engaged in content creation on platforms like Twitch and YouTube.LIV generates revenue primarily through the licensing of its software development kits (SDKs) and associated services to developers and content creators. The transaction structure is B2B, where businesses integrate LIV's technology into their gaming applications or streamers utilize the platform to enhance their content delivery. By offering a suite of tools that includes features for avatar customization and real-time chat integration, LIV positions itself as an essential resource for VR developers seeking to enhance user engagement. Specific pricing plans for these services are tailored to the needs of creators and developers, with offerings for both individual licenses and enterprise solutions. LIV's flagship products, including the Mixed Reality Capture technology and StreamerKit app, are instrumental in driving user adoption and content generation in the VR space.LIV Inc. aims to leverage its recent funding of USD 2.6 mn raised in November 2019 to enhance its product offerings and expand into new markets. The company is focused on developing upcoming features for its software solutions and plans to increase its presence in North America, Europe, and Asia by 2023. The recent funding will support the development of new products aimed at improving user engagement and facilitating better content creation experiences.

## Funding rounds

- Series A, Nov 19, 2019, $2.6M — Credo Ventures, Seedcamp, Hiro Capital
- Seed, Jul 24, 2019, $1M — Credo Ventures, Seedcamp, Techstars, Vive, Splitverse

## Investors

- Credo Ventures (https://capitalatlas.ai/funds/credo-ventures) — Seed, Series A
- Seedcamp (https://capitalatlas.ai/funds/seedcamp) — Seed, Series A
- Techstars (https://capitalatlas.ai/funds/techstars) — Seed
- Vive — Seed
- Splitverse — Seed
- Hiro Capital (https://capitalatlas.ai/funds/hiro-capital) — Series A