# Lifefactory

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/lifefactory

- Industry: Consumer Products
- Headquarters: Sausalito, US
- Website: www.lifefactory.com
- Total disclosed funding: $10M
- Latest round: Series C (Aug 26, 2015)
- Investors on record: 5

## About

Lifefactory, Inc. designs and manufactures a wide array of eco-friendly, reusable products, emphasizing health-conscious solutions aimed at reducing single-use plastics for consumers of all ages.Founded in 2007, Lifefactory, Inc. operates out of Sausalito, US, creating products that promote sustainability. The company has raised USD 5.00 mn through funding, including a Series C round led by Silas Capital in July 2017. Lifefactory has completed a total of five deals and was acquired by Thermos L.L.C. during its latest funding activity.Lifefactory specializes in creating a diverse range of reusable, eco-friendly products designed to replace single-use plastics, focusing on health and sustainability. Their core offerings include glass and stainless steel bottles, baby bottles, and drinkware, all crafted from BPA-free materials. The company's products cater to various life stages and use cases, appealing to environmentally conscious parents, gift-givers, and individuals seeking stylish alternatives to disposable products. Lifefactory’s items are available in multiple international markets, including the United States, Canada, and select European countries.Lifefactory generates revenue primarily through direct-to-consumer sales and partnerships with retailers and wholesalers. The business model centers around individual product sales, highlighting flagship items such as glass baby bottles and insulated stainless steel drinkware, which are sold online with free shipping on qualifying orders. The pricing reflects the quality and design of the products, targeting a mid-range market segment that attracts families and environmentally conscious consumers.Going forward, Lifefactory plans to expand its product line with new eco-friendly items designed for various demographics and applications. The company is also looking to enter additional international markets, enhancing its presence beyond the existing ones by 2018. The recent funding acquired through the Series C round will be utilized to support these new product developments and market expansions, following its acquisition by Thermos L.L.C. in July 2017.

## Funding rounds

- Series C, Aug 26, 2015, $5M — Big Sky Partners, Greenhouse Capital Partners, Silas Capital, FOFM, Dalberg Capital
- Series B, Mar 1, 2012, $3.1M — Big Sky Partners, Greenhouse Capital Partners
- Series A, Apr 22, 2010, $1.6M — Big Sky Partners, Greenhouse Capital Partners
- Seed, Mar 27, 2009, $0.8M — Greenhouse Capital Partners

## Investors

- Greenhouse Capital Partners (https://capitalatlas.ai/funds/greenhouse-capital-partners) — Seed, Series A, Series B, Series C
- Big Sky Partners (https://capitalatlas.ai/funds/big-sky-partners) — Series A, Series B, Series C
- Silas Capital (https://capitalatlas.ai/funds/silas-capital) — Series C
- FOFM (https://capitalatlas.ai/funds/fofm) — Series C
- Dalberg Capital (https://capitalatlas.ai/funds/dalberg-capital) — Series C