# Libboo

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/libboo

- Industry: Internet
- Headquarters: Watertown, US
- Website: www.libboo.com
- Total disclosed funding: $1.4M
- Latest round: Seed (Oct 3, 2012)
- Investors on record: 3

## About

Libboo, Inc. is a company focused on enhancing the marketing and distribution of literary content through a digital platform that connects authors, publishers, and readers, improving accessibility and engagement.Founded in 2014 and headquartered in Watertown, US, Libboo, Inc. specializes in providing solutions for the publishing industry. The company has successfully completed 8 deals, with its most recent funding round being a Seed round in September 2018, raising USD 0.5 mn. Richard Hawthorn is the founder, with Jason Freeman serving as the CEO.Libboo specializes in providing innovative solutions designed to enhance the marketing and distribution of literary content. Their core product offerings include a digital platform that connects authors, publishers, and readers, facilitating streamlined access to a wide variety of books and literary works. The platform addresses key challenges in the publishing industry, such as marketing visibility and reader engagement, by leveraging data analytics to drive targeted promotions and personalized recommendations. Libboo's services cater to a diverse clientele that includes independent authors, small publishing houses, and educational institutions, primarily in North America and Europe.Libboo generates revenue primarily through a subscription-based model, offering tiered access to its platform for authors and publishers. Clients can choose from various pricing plans that provide different levels of marketing tools, data insights, and promotional opportunities. A typical transaction may involve an independent author subscribing to the platform to utilize its marketing services, while a publisher may enter into a partnership arrangement to access a broader suite of promotional tools. The structure of these transactions reinforces a B2B dynamic, as Libboo collaborates with organizations to enhance their reach and impact within the literary market.Libboo, Inc. plans to leverage the recent Seed funding of USD 0.5 mn raised in September 2018 to develop new products aimed at improving user experience on their platform. The company is targeting expansion into European and Asian markets by 2025, enhancing its presence in regions with growing literary communities. Future product launches include advanced analytics tools and marketing campaigns designed for both authors and publishers, aimed at increasing their engagement with readers.

## Funding rounds

- Seed, Oct 3, 2012, $1.1M — MassVentures
- Seed, Jan 24, 2012 — Techstars, Right Side Capital Management
- Angel, Dec 1, 2011, $0.3M — MassVentures, Techstars

## Investors

- MassVentures (https://capitalatlas.ai/funds/massventures) — Angel, Seed
- Techstars (https://capitalatlas.ai/funds/techstars) — Angel, Seed
- Right Side Capital Management (https://capitalatlas.ai/funds/right-side-capital-management) — Seed