# Lex

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/lex

- Industry: Internet
- Headquarters: New York, US
- Website: www.lex.lgbt
- Total disclosed funding: $7.1M
- Latest round: Seed (Oct 2, 2023)
- Investors on record: 11

## About

Personal Best Inc is a US-based company that offers a platform for the LGBTQ+ community, enabling local dating, friendship formation, and event organization, thus fostering connections based on shared interests and geographical proximity.Founded in 2020, Personal Best Inc operates a platform aimed at connecting members of the LGBTQ+ community for dating, friendships, and events. The company has raised a total of USD 5.60 mn through its SEED funding round, led by Stellation Capital and participated in by several other investors. The headquarters is located in New York, US, and the company has completed 3 deals since its inception, with the most recent deal occurring on September 30, 2024. Founders include Albert Garcia, Jennifer Lewis, and Krisztián Petho, while Gustaf Bodén serves as CEO.Personal Best Inc provides a platform that facilitates local dating, friendship formation, and event organization specifically for the LGBTQ+ community. Users can connect based on geographical location and shared interests, catering to various needs such as finding romantic partners, establishing friendships, and participating in community events. The service aims to create an inclusive environment for individuals seeking connections while appealing to diverse age groups predominantly in urban areas across North America and Europe.The company generates revenue through a subscription-based model, offering various membership tiers that provide enhanced features and functionalities. Users can opt for in-app purchases to access core services and premium options. Membership plans are structured to cater to different user needs, fostering community engagement and creating a sustainable revenue stream through continuous subscriptions. Additionally, the company may partner with local businesses and event organizers to create supplementary income through affiliate marketing and co-hosted events.Following the recent acquisition by 9 Count on September 30, 2024, Personal Best Inc plans to enhance its capability for content monitoring and expedite the release of new services. The company is focused on expanding its reach into new geographic regions and markets to serve more users within the LGBTQ+ community. The funding from the latest SEED round will support these initiatives, enabling faster service development and broader market penetration.

## Funding rounds

- Seed, Oct 2, 2023, $5.6M — Great Oaks Venture Capital, Red Swan Ventures, Female Founders Fund, Alpaca, Gaingels, Best Nights VC, Slauson & Co., Stellation Capital, Hopelab
- Seed, Jul 16, 2020, $1.5M — Female Founders Fund, Alpaca, Tusk Venture Partners, XFactor Ventures

## Investors

- Female Founders Fund (https://capitalatlas.ai/funds/female-founders-fund) — Seed
- Alpaca (https://capitalatlas.ai/funds/alpaca) — Seed
- Tusk Venture Partners (https://capitalatlas.ai/funds/tusk-venture-partners) — Seed
- XFactor Ventures (https://capitalatlas.ai/funds/xfactor-ventures) — Seed
- Great Oaks Venture Capital (https://capitalatlas.ai/funds/great-oaks-venture-capital) — Seed
- Red Swan Ventures (https://capitalatlas.ai/funds/red-swan-ventures) — Seed
- Gaingels (https://capitalatlas.ai/funds/gaingels) — Seed
- Best Nights VC (https://capitalatlas.ai/funds/best-nights-vc) — Seed
- Slauson & Co. (https://capitalatlas.ai/funds/slauson-co) — Seed
- Stellation Capital (https://capitalatlas.ai/funds/stellation-capital) — Seed
- Hopelab — Seed