# Lepur

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/lepur

- Industry: Food
- Headquarters: Beijing, China
- Website: www.lechun.cc
- Latest round: Series B (Aug 29, 2016)
- Investors on record: 6

## About

Established in 2014, and based in Beijing, China, Lechun operates as a food company that focuses on producing and developing different flavours of yogurt. The company has set up stores in Beijing and Chengdu. In October 2014,it raised angel funding from new investors Beiruan Angel, Innovation Angel Funds and River Capital. In April 2018, Lepur raised venture funding led by new investor Coca-Cola Enterprises Pension Plan, with participation from returning investors IDG Capital, ZhenFund, and River Capital. 

Lepur uses the German strained whey yoghurt making process, and triple fresh milk and triple lactobacillus fermentation to make yoghurt. The products include single flavours such as original, matcha, mango and tiramisu, as well as complex flavours such as coconut rose, rum and red grape, and quinoa and oatmeal. The products can be sold on JD.com, Tmall.com, Wechat account and other online chain as well as offline stores.

The company generates revenue by offering the artisanal yoghurt products.

## Funding rounds

- Series B, Aug 29, 2016 — ZhenFund, Maison Capital
- Series A, Aug 31, 2015 — IDG Capital
- Angel, Oct 29, 2014 — Beiruan Angel Fund, River Capital, Innoangel Fund

## Investors

- Beiruan Angel Fund (https://capitalatlas.ai/funds/beiruan-angel-fund) — Angel
- River Capital — Angel
- Innoangel Fund (https://capitalatlas.ai/funds/innoangel-fund) — Angel
- IDG Capital (https://capitalatlas.ai/funds/idg-capital) — Series A
- ZhenFund (https://capitalatlas.ai/funds/zhenfund) — Series B
- Maison Capital (https://capitalatlas.ai/funds/maison-capital) — Series B