# Leferi Beauty Entertainment

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/leferi-beauty-entertainment

- Industry: Media
- Headquarters: Seoul, South Korea
- Website: www.leferi.co.kr
- Total disclosed funding: $11M
- Latest round: Series B (Oct 15, 2019)
- Investors on record: 6

## About

Established in 2013 and based in Seoul, South Korea, Leferi Co., Ltd., doing business as Leferi Beauty Entertainment, is a multi content network platform that focuses on beauty and fashion content. In 2014, the company joint launch of Beauty Creator Lab with Google Korea. In 2016, the company partnered with Tencent to hold the Chinese beauty creators fostering program. In 2017, the company launching MDMS, the beauty digital IMC product. The company has trained more than 800 YouTube makers and has more than 280 makers under its umbrella as of 2022.

The company's main business is the creation of entertainment stars, the release of beauty and fashion content, film and television cultural information consulting, corporate image planning, exhibition and conference services, photography and videography services and production, agency, release: indoor and outdoor advertising of all kinds and film and television advertising.

## Funding rounds

- Series B, Oct 15, 2019, $8.5M — Shinhan Securities, NH Investment & Securities, GS Retail
- Series A, Aug 31, 2016, $2.2M — Detong Capital, Kakao Investment, Lili & Beauty

## Investors

- Detong Capital (https://capitalatlas.ai/funds/detong-capital) — Series A
- Kakao Investment (https://capitalatlas.ai/funds/kakao-investment) — Series A
- Lili & Beauty — Series A
- Shinhan Securities (https://capitalatlas.ai/funds/shinhan-securities) — Series B
- NH Investment & Securities (https://capitalatlas.ai/funds/nh-investment-securities) — Series B
- GS Retail — Series B