# Leaftail Labs

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/leaftail-labs

- Industry: Software
- Headquarters: Seattle, US
- Website: www.leaftaillabs.com
- Total disclosed funding: $1.3M
- Latest round: Seed (Oct 12, 2018)
- Investors on record: 3

## About

Leaftail Labs Inc. develops innovative software solutions that enhance user engagement and data management, particularly through their flagship product, Nibblity, which aids businesses in personalizing marketing strategies and improving data analytics.Leaftail Labs Inc. was founded in 2017 and is headquartered in Seattle, US. The company focuses on creating software solutions for businesses to engage more effectively with their customers. They raised USD 1.25 mn in Seed funding on October 12, 2018, led by Shasta Ventures, with participation from Maveron and Vulcan Capital. Jessie Quinn serves as the CEO.Leaftail Labs specializes in developing innovative software solutions aimed at enhancing user engagement and data management for businesses across various industries. Their flagship product, Nibblity, is designed to streamline the way companies interact with their customers, enabling personalized marketing strategies and improved data analytics capabilities. Nibblity leverages advanced algorithms and user-friendly interfaces to facilitate real-time customer insights, addressing the growing need for businesses to adapt to ever-changing consumer behaviors. The primary clientele consists of small to medium-sized enterprises in North America and Europe, focusing on enhancing digital marketing efforts and improving customer retention rates.Leaftail Labs generates revenue through a subscription-based model for its software solutions, particularly through Nibblity. Clients engage in annual or monthly subscription agreements for access to the platform's features, including data analytics tools and customer relationship management capabilities. This transactional structure allows tailored solutions based on individual business needs, facilitating direct engagement with their customer base. Retail clients, for example, can integrate Nibblity into their operations for a predetermined fee, streamlining their marketing and customer engagement processes.In October 2018, Leaftail Labs Inc. raised USD 1.25 mn in Seed funding, which will be allocated to the development of new features for Nibblity and potential expansion into new markets. The company aims to launch an updated version of Nibblity by the end of 2023, enhancing its capabilities for user engagement. They are targeting expansion into additional European markets by mid-2024, leveraging the recent funding to support marketing efforts and infrastructure improvements.

## Funding rounds

- Seed, Oct 12, 2018, $1.3M — Shasta Ventures, Maveron, Vulcan

## Investors

- Shasta Ventures (https://capitalatlas.ai/funds/shasta-ventures) — Seed
- Maveron (https://capitalatlas.ai/funds/maveron) — Seed
- Vulcan (https://capitalatlas.ai/funds/vulcan) — Seed