# Le Drive tout nu

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/le-drive-tout-nu

- Industry: Retail
- Headquarters: Toulouse, France
- Website: www.ledrivetoutnu.com
- Total disclosed funding: $0.5M
- Latest round: Seed (Sep 28, 2020)
- Investors on record: 4

## About

Le Drive tout nu is an innovative retail company focusing on zero waste, local, and organic products, offering grocery and household items in reusable containers to environmentally conscious consumers. Founded in 2017 in Toulouse, France, Le Drive tout nu specializes in sustainable retail solutions. Pierre Géraud-Liria, the founder, has a background in developing sustainable business models. In June 2025, Le Drive tout nu raised EUR 7 million in venture funding co-led by SWEN Capital Partners and BNP Paribas Asset Management, with participation from The Daniel and Nina Carasso Foundation, Quadia, France Active, Makesense, MAIF Impact, Colam Entreprendre and ONE CREATION. Le Drive tout nu operates as an innovative retail business focused on providing zero waste, local, and organic products through its unique offerings known as 'Le Drive tout nu' and 'Le Super tout nu.' Customers can shop in-store or online for a variety of products, including fresh produce, groceries, and household items, all packaged in reusable containers, thereby eliminating the need for disposable packaging. The company primarily serves markets in Toulouse, Lille, and Bordeaux, sourcing most products from suppliers within a 100-kilometer radius to enhance community engagement and reduce carbon footprints. Le Drive tout nu generates revenue through direct-to-consumer sales via in-store shopping and online orders, which can be picked up in-store or delivered to customers' homes. The transaction structure provides a seamless shopping experience, allowing customers to pay solely for the products they select while utilizing a deposit system for the containers to encourage reuse. The company's pricing strategy aligns with its commitment to high-quality, organic offerings, appealing to consumers who prioritize sustainable and responsible consumption, supported by over 300 suppliers that ensure a diverse inventory. The company plans to use the funding from June 2025 to support its national expansion and to develop and scale the operational processes of its reusable-packaging value chain.

## Funding rounds

- Seed, Sep 28, 2020, $0.5M — Quadia, Colam Entreprendre, Makesense, France Active

## Investors

- Quadia (https://capitalatlas.ai/funds/quadia) — Seed
- Colam Entreprendre — Seed
- Makesense (https://capitalatlas.ai/funds/makesense) — Seed
- France Active — Seed