# Layer

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/layer

- Industry: Internet
- Headquarters: San Francisco, US
- Website: www.layer.com
- Total disclosed funding: $42M
- Latest round: Series B (Feb 24, 2017)
- Investors on record: 16

## About

Layer, Inc., based in the US, focuses on curating and exhibiting contemporary digital art, providing innovative solutions for displaying dynamic artworks through its advanced technology.Layer, Inc. was founded in 2013 in San Francisco, US, and specializes in the digital art space. The company has successfully managed 8 deals with its most recent funding round being a Series B in May 2018, which raised USD 15.00 mn, led by Greycroft Partners, with participation from several investors including AME Cloud Ventures and Salesforce Ventures. The founders, Gláuber Sampaio and Thales Ribeiro, have a background in tech and entrepreneurship, contributing to their vision for Layer's innovative products.Layer specializes in the curation and exhibition of contemporary digital art, made accessible through its proprietary product, the Layer Canvas. This innovative canvas serves as a museum-grade display that renders digital art in real-time, allowing for dynamic and interactive presentations of curated artworks from top digital artists around the world. The platform supports a range of use cases, including home decor, corporate environments, and art installations, effectively transforming spaces by integrating living art into everyday moments. Targeting both individual art collectors and corporate clients, Layer aims to redefine the experience of digital art curation. The products are marketed primarily in North America, Europe, and select markets in Asia, fostering a broad client base among art enthusiasts and organizations that value contemporary digital expression.Layer's revenue model is primarily built around the sale and rental of its Layer Canvas, which is designed for displaying exclusive digital artworks. Customers engage in transactions by purchasing or leasing the canvas, often paired with subscriptions to access a curated selection of artworks via the proprietary Art Intelligence system. This system allows for personalized art experiences, adapting to the specifics of the client's environment. The company may also establish partnerships with galleries and artists, enhancing its portfolio and expanding its reach within the art community. Specific pricing structures are aligned with the unique offerings of the Layer Canvas and the exclusive artworks available, enabling a diverse range of customers to participate in the digital art revolution.In May 2018, Layer, Inc. raised USD 15.00 mn in a Series B funding round, which will be utilized to expand functions and sales activities for large and mid-sized companies. The company is exploring the launch of new products designed to enhance the digital art experience, and plans to expand into additional markets in Europe and Asia by 2020.

## Funding rounds

- Series B, Feb 24, 2017, $15M — Greycroft, SV Angel, Tuesday Capital, Promus Ventures, AME Cloud Ventures, M12, Fuel Capital, Salesforce Ventures, CME Ventures
- Series B, Oct 5, 2015, $5.1M — Morado Ventures
- Series A, May 7, 2014, $15M — Tuesday Capital, Homebrew, AME Cloud Ventures, Fuel Capital
- Seed, Oct 29, 2013, $6M — Headline, Greycroft, SV Angel, Tuesday Capital, DCVC, AME Cloud Ventures, Fuel Capital
- Seed, Sep 13, 2013, $1.5M — Anthem Venture Partners, SV Angel, Tuesday Capital, DCVC, Promus Ventures, Bloomberg Beta, Pacific Partners

## Investors

- Anthem Venture Partners (https://capitalatlas.ai/funds/anthem-venture-partners) — Seed
- SV Angel (https://capitalatlas.ai/funds/sv-angel) — Seed, Series B
- Tuesday Capital (https://capitalatlas.ai/funds/tuesday-capital) — Seed, Series A, Series B
- DCVC (https://capitalatlas.ai/funds/dcvc) — Seed
- Promus Ventures (https://capitalatlas.ai/funds/promus-ventures) — Seed, Series B
- Bloomberg Beta (https://capitalatlas.ai/funds/bloomberg-beta) — Seed
- Pacific Partners — Seed
- Headline (https://capitalatlas.ai/funds/headline) — Seed
- Greycroft (https://capitalatlas.ai/funds/greycroft) — Seed, Series B
- AME Cloud Ventures (https://capitalatlas.ai/funds/ame-cloud-ventures) — Seed, Series A, Series B
- Fuel Capital — Seed, Series A, Series B
- Homebrew (https://capitalatlas.ai/funds/homebrew) — Series A
- Morado Ventures (https://capitalatlas.ai/funds/morado-ventures) — Series B
- M12 (https://capitalatlas.ai/funds/m12) — Series B
- Salesforce Ventures (https://capitalatlas.ai/funds/salesforce-ventures) — Series B
- CME Ventures (https://capitalatlas.ai/funds/cme-ventures) — Series B