# Latona

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/latona

- Industry: IT Infrastructure
- Headquarters: Tokyo, Japan
- Website: www.latona.io
- Total disclosed funding: $3.7M
- Latest round: Series A (Jan 15, 2021)
- Investors on record: 5

## About

Latona, Inc. is a technology company focused on developing IoT solutions powered by artificial intelligence and edge computing, enhancing connectivity and efficiency across multiple industries.Latona, Inc. was founded in 2018 and is headquartered in Tokyo, Japan. The company specializes in IoT solutions and has engaged in five total deals. In August 2021, Latona raised JPY 150.000 mn in a Series A funding round, with SoftBank Corp. as one of the investors. The co-founders, Asuka Mizuguchi and Kyoko Otawa, have significant experience in the tech field, with Otawa currently serving as the CEO.Latona specializes in developing innovative solutions that empower the Internet of Everything (IoX) through advanced artificial intelligence and edge computing technologies. Their flagship product, AION™, facilitates seamless interaction between interconnected devices, enhancing efficiency across various applications. The company primarily targets industries requiring sophisticated IoT solutions, including manufacturing, logistics, and smart city initiatives, and serves clients across Asia-Pacific regions.Latona generates revenue through a combination of B2B partnerships and direct client engagements, emphasizing subscriptions and ongoing service agreements. Their products, particularly AION™, are offered within a subscription framework, allowing clients continued access to updates and support. Revenue transactions often involve long-term contracts with businesses investing in IoT technology for operational efficiencies, with a pricing model that focuses on scalability and customization.Latona plans to expand its product offerings, focusing on upcoming enhancements to AION™ and exploring new functionalities that respond to market needs. The company aims to penetrate new geographic regions, with specific focus on expanding its presence in Southeast Asia by 2023. The recent funding round, which raised JPY 150.000 mn, will support collaborations with Dai Nippon Printing (DNP) to integrate their printing and information strengths with Latona's IoT capabilities, targeting industries such as retail and manufacturing for innovative solutions.

## Funding rounds

- Series A, Jan 15, 2021, $3.7M — Mitsubishi UFJ Capital, SMBC Venture Capital, SPARX Group, Shizuoka Capital, Monex Ventures

## Investors

- Mitsubishi UFJ Capital (https://capitalatlas.ai/funds/mitsubishi-ufj-capital) — Series A
- SMBC Venture Capital (https://capitalatlas.ai/funds/smbc-venture-capital) — Series A
- SPARX Group (https://capitalatlas.ai/funds/sparx-group) — Series A
- Shizuoka Capital (https://capitalatlas.ai/funds/shizuoka-capital) — Series A
- Monex Ventures (https://capitalatlas.ai/funds/monex-ventures) — Series A