# Kulina

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/kulina

- Industry: Internet
- Headquarters: Jakarta, Indonesia
- Website: www.kulina.id
- Total disclosed funding: $0.9M
- Latest round: Seed (Jan 18, 2021)
- Investors on record: 3

## About

Kulina is an Indonesian catering service that provides corporate meal solutions, enabling convenient meal ordering and efficient delivery while managing administrative processes seamlessly.Founded in 2015 and headquartered in Jakarta, Indonesia, Kulina specializes in corporate meal services. The company has undergone no significant changes in its business strategy since inception. The founders include Alessia D’Angelo, Andy Handika, Andy Hidayat, Casper Sermsuksan, Chiara Carciani, and Ilaria Patacconi, while the current CEO is Henrik Steffensen. Kulina raised USD 0.87 mn during its SEED funding round in January 2021, led by Monk's Hill Ventures with participation from Coffee Ventures and East Ventures, bringing the total amount raised to USD 0.87 mn and achieving a current company valuation of USD 16.71 mn.Kulina's primary offerings encompass a comprehensive catering service aimed at corporate employees, facilitating convenient meal ordering, reliable delivery, and streamlined administrative processes through a single platform. The service allows employees to select meals from a diverse array of cuisines, including Indonesian, healthy options, and Western dishes, fostering a user-friendly experience where they can order independently or through an account manager. Kulina's logistics system is designed to ensure timely and precise food delivery, catering to varying order sizes efficiently. The platform also features a dashboard for expense tracking and budget management, which is particularly beneficial for companies overseeing meal budgets for their workforce. Currently, Kulina serves clients in the corporate sector across Indonesia, focusing on enhancing meal management in office environments.Kulina's revenue model is structured around B2B transactions, where businesses engage with the platform to provide meal services for their employees. In 2021, Kulina reported revenues of USD 134,048.70, with an EBITDA amount of -USD 795,616.10. Companies can choose to implement either a self-ordering system for their staff or rely on account managers for meal planning and ordering processes. This service includes systematized invoicing, which simplifies financial administration for corporate clients. Specific pricing structures for meal orders are tailored to the individual needs of each client, allowing businesses to establish budgets according to their operational requirements. The comprehensive nature of Kulina's offerings positions it as a key player in the corporate catering space, driving revenue through partnerships with a broad client base within Indonesia.In January 2021, Kulina raised USD 867,971 in SEED funding led by Monk's Hill Ventures, with participation from Coffee Ventures and East Ventures. The funds will be utilized to enhance their platform and support expansion into new markets. Kulina is currently exploring opportunities to extend its services beyond Indonesia into Southeast Asian markets by 2023. With these initiatives, the company aims to improve its service offerings and increase its market presence.

## Funding rounds

- Seed, Jan 18, 2021, $0.9M — East Ventures, Monk's Hill Ventures, Coffee Ventures

## Investors

- East Ventures (https://capitalatlas.ai/funds/east-ventures) — Seed
- Monk's Hill Ventures (https://capitalatlas.ai/funds/monk-s-hill-ventures) — Seed
- Coffee Ventures (https://capitalatlas.ai/funds/coffee-ventures) — Seed
