# Kudobuzz RetailTower

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/kudobuzz-retailtower

- Industry: Software
- Headquarters: Accra, Ghana
- Website: www.retailtower.com
- Total disclosed funding: $0.1M
- Latest round: Seed (Jul 10, 2010)
- Investors on record: 1

## About

Kudobuzz RetailTower is an online retail platform that specializes in providing tools for e-commerce businesses to enhance customer engagement and optimize sales through various digital solutions.Kudobuzz RetailTower, founded in 2010 in Accra, Ghana, operates as an innovative e-commerce solution provider. In April 2018, Kudobuzz, a portfolio company of The Meltwater Entrepreneurial School of Technology, acquired RetailTower Ltd., after which the company was rebranded to its current name. The founder's history and previous ventures are not available. The company raised USD 0.10 mn in a SEED funding round, with MEST as the investor, bringing the total amount raised to USD 0.10 mn.Kudobuzz RetailTower offers a range of digital solutions aimed at e-commerce businesses, providing essential tools that enhance customer interactions and facilitate sales optimization. Their services include customer review management and social commerce solutions, designed to improve online visibility and drive user engagement, primarily targeting the African market.Kudobuzz RetailTower's revenue model is anchored in direct transactions with clients who utilize its platform for e-commerce solutions. Revenue is generated primarily through subscription fees for services, while additional income may arise from transaction fees related to service usage. Specific pricing details for their offerings are not disclosed, but the company supports its sustainability through ongoing client engagement and service retention strategies.Following the acquisition in April 2018, Kudobuzz RetailTower aims to expand its service offerings and enhance its platform capabilities by developing new tools tailored for e-commerce success. The company intends to penetrate additional markets in West Africa by 2024, leveraging recent funding to bolster product development and marketing initiatives. The funding from the SEED round will support these growth strategies, focusing on enhancing service delivery and market reach.

## Funding rounds

- Seed, Jul 10, 2010, $0.1M — MEST

## Investors

- MEST (https://capitalatlas.ai/funds/mest) — Seed