# Krieya Beauty and Wellness Private

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/krieya-beauty-and-wellness-private

- Industry: Consumer Products
- Headquarters: Gurgaon, India
- Total disclosed funding: $0.8M
- Latest round: Seed (Nov 5, 2025)
- Investors on record: 2

## About

Founded in 2024 by Siddharth Sharmaand based in Haryana, India, Krieya Beauty & Wellness operates as a manufacturer of beauty and personal care that provides premium beauty, personal care, and health products for the Indian consumer. In November 2025, Krieya Beauty & Wellness raised INR 70 million in seed funding co-led by investors Sauce.vc and Riverwalk Holdings.

The company prioritizes research, leveraging comprehensive consumer studies and extended product trials to create proprietary formulations. Its portfolio consists of data-driven products shaped by consumer insights, while biological profiling techniques are employed to enhance formulation effectiveness and relevance.

The company will use the November 2025 funding to scale research, strengthen product development, and prepare for the launch of its first premium haircare brand in Q3 FY26.

## Funding rounds

- Seed, Nov 5, 2025, $0.8M — Sauce.vc, Riverwalk Holdings

## Investors

- Sauce.vc (https://capitalatlas.ai/funds/sauce-vc) — Seed
- Riverwalk Holdings (https://capitalatlas.ai/funds/riverwalk-holdings) — Seed