# Kraftful

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/kraftful

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.kraftful.com
- Total disclosed funding: $1M
- Latest round: Seed (Jan 25, 2020)
- Investors on record: 4

## About

Kraftful Inc. is an innovative company that provides an AI-driven platform enabling product teams to analyze user feedback effectively and derive actionable insights, enhancing product development processes.Kraftful Inc. was founded in 2019 in San Francisco, US. The company offers a specialized platform for product teams to analyze user feedback. The founders, Nicky Leach and Yana Welinder, have backgrounds in technology and product management. Kraftful has secured USD 1 million in Seed funding as of January 25, 2020, from investors including Cleo Capital, F7 Ventures, Google Assistant Investments, and Y Combinator, totaling USD 1 million raised to date.Kraftful offers an advanced AI-driven platform designed for product teams to effectively analyze user feedback and derive actionable insights. Their core offerings include proprietary tools for feedback analysis, custom survey generation, and user interviews, leveraging a unique hallucination detection technology to ensure accuracy. These tools enable product managers and UX researchers to streamline the process of collecting and interpreting user feedback across various channels, such as app reviews, support tickets, and survey responses. Kraftful's products are utilized by over 50,000 product teams globally, enabling them to transform large volumes of user feedback into structured insights, which can be integrated into product roadmaps and development workflows. The platform caters to diverse markets, including technology, consumer goods, and services, with a focus on enhancing product development efforts in North America, Europe, and Asia.Kraftful operates primarily on a subscription-based revenue model, offering annual plans for teams that include various features tailored to their needs. The company provides a team annual plan that includes significant savings opportunities, designed to accommodate the varying scales of product teams. The pricing structure allows organizations to analyze user feedback more efficiently while leveraging Kraftful's AI capabilities to minimize manual tasks. Transactions are typically structured as direct B2B subscriptions, where clients engage with Kraftful to access its suite of tools for a specified period. Through this model, Kraftful ensures a consistent revenue stream while empowering its users to take advantage of intelligent insights that enhance product decision-making.In 2020, Kraftful Inc. plans to utilize its recent Seed funding of USD 1 million to enhance product offerings and expand geographically. New features are being designed for launch in the coming year, aimed at improving user feedback integration. The company is targeting expansion into additional markets in Europe and Asia by 2021, leveraging its AI capabilities to streamline product feedback processes.

## Funding rounds

- Seed, Jan 25, 2020, $1M — Y Combinator, Cleo Capital, Google Assistant Investments, F7 Ventures

## Investors

- Y Combinator (https://capitalatlas.ai/funds/y-combinator) — Seed
- Cleo Capital (https://capitalatlas.ai/funds/cleo-capital) — Seed
- Google Assistant Investments — Seed
- F7 Ventures (https://capitalatlas.ai/funds/f7-ventures) — Seed