# KptnCook

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/kptncook

- Industry: Software
- Headquarters: Berlin, Germany
- Website: www.kptncook.com
- Latest round: Seed (Jan 29, 2015)
- Investors on record: 2

## About

Based in Germany, KptnCook GmbH specializes in meal planning and cooking solutions through a mobile application, catering to diverse dietary preferences and assisting users in creating personalized meal plans.KptnCook GmbH, founded in 2014, is headquartered in Berlin, Germany. The company operates a mobile application that provides meal planning and cooking assistance. The founders, Alexander Reeg and Eva Hoefer, have aimed to create a user-friendly platform for individual consumers. In February 2021, Miele & Cie. KG acquired a majority stake, increasing their ownership to over 50%. This acquisition aimed at enhancing KptnCook's growth trajectory in the German-speaking regions and potentially further international markets.KptnCook Premium offers a mobile application designed to facilitate meal planning and cooking for individuals with various dietary preferences and restrictions. The app provides access to over 3,500 recipes tailored to specific dietary needs, including low-carb, vegan, and high-protein options. Users can customize their experience by excluding ingredients based on allergies or personal tastes, and can create personalized meal plans based on favorite recipes or existing pantry items. The app serves individual consumers, particularly those with dietary restrictions, and is available in multiple geographical markets where there is a growing interest in healthy eating and meal customization.KptnCook generates revenue through subscription-based models, offering annual and monthly plans for its premium services. The annual subscription is priced at EUR 59.99, with promotional discounts available, while the monthly subscription costs EUR 5.99. The premium subscription includes features such as personalized recipe recommendations, shopping list creation, and exclusive access to new daily recipes. Revenue is primarily generated through direct-to-consumer transactions via the app, catering to a diverse customer base with tailored meal planning solutions.KptnCook plans to leverage recent capital from its majority stake acquisition by Miele & Cie. KG in February 2021 to expand its presence in Germany, Austria, and Switzerland, as well as to explore further international markets. The funding will be utilized to enhance product offerings and develop new features for the application, although specific new product launches have not been detailed. The company is strategizing to meet the increasing demand in regions where health-conscious meal planning is becoming more prevalent.

## Funding rounds

- Seed, Jan 29, 2015 — Plug and Play, LeadX Capital Partners

## Investors

- Plug and Play (https://capitalatlas.ai/funds/plug-and-play) — Seed
- LeadX Capital Partners (https://capitalatlas.ai/funds/leadx-capital-partners) — Seed
