# Konnecto Top Tech

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/konnecto-top-tech

- Industry: Software
- Headquarters: Tel Aviv-Yafo, Israel
- Website: www.konnecto.io
- Total disclosed funding: $26M
- Latest round: Series A (Jun 28, 2022)
- Investors on record: 9

## About

Konnecto Top Tech Ltd. specializes in developing an innovative partnership intelligence platform that enhances affiliate marketing strategies, enabling businesses to optimize partnerships through actionable insights derived from real data.Founded in 2018, Konnecto Top Tech Ltd. is headquartered in Tel Aviv-Yafo, Israel, focusing on providing insights for affiliate marketing. The company has engaged in 3 deals, with its most recent funding round being a Series A amounting to USD 21.000 mn raised on June 28, 2022. The round was led by PeakSpan Capital and included investment from Differential Ventures, Magna Capital Partners, Mindset Ventures, SeedIL Ventures, and TPY Capital. The company was co-founded by Danielle Michaely and is currently led by CEO Erez Nahom.Konnecto offers an advanced partnership intelligence platform designed to optimize affiliate marketing strategies for companies across various industries. The platform enables users to identify high-converting affiliates by leveraging real product-specific conversion data, allowing businesses to source, qualify, and prioritize potential partners based on performance metrics and trends. Key features include live gap analysis, total addressable market (TAM) insights, and automated monitoring of competitor activity, aiding clients in managing their affiliate portfolios. Its services cater to a diverse client base, including top affiliate managers and brands globally, with a notable presence in North America and Europe.Konnecto generates revenue through a subscription-based model, where clients pay for access to its suite of tools and analytics features tailored to enhance affiliate marketing efforts. The platform facilitates transactions primarily in a B2B context, providing businesses with insights and recommendations that streamline their marketing strategies and improve return on investment. Clients receive daily recommendations and actionable insights, leading to improved campaign performance and acquisition strategies. Comprehensive support is ensured through specific pricing structures and flagship services that help clients leverage high-potential partnerships in their respective markets.Following its Series A funding round on June 28, 2022, where USD 21.000 mn was raised, Konnecto plans to utilize this investment to expand its data science and engineering teams and enhance its go-to-market infrastructure and headcount. The company is committed to developing new products to support affiliate marketing strategies, although specific product launch dates have not been disclosed. Additionally, Konnecto aims to extend its market reach into new regions, particularly in Europe and Asia, by the end of 2023.

## Funding rounds

- Series A, Jun 28, 2022, $21M — PeakSpan Capital, Magna Capital Partners, TPY Capital, SeedIL Ventures, Mindset Ventures, Differential Ventures
- Seed, Nov 23, 2020, $3.5M — Magna Capital Partners, TPY Capital, SeedIL Ventures, Differential Ventures, Hike Ventures
- Seed, Dec 23, 2018, $1.5M — StoreNext Group, Crimson Seed Capital

## Investors

- StoreNext Group — Seed
- Crimson Seed Capital (https://capitalatlas.ai/funds/crimson-seed-capital) — Seed
- Magna Capital Partners (https://capitalatlas.ai/funds/magna-capital-partners) — Seed, Series A
- TPY Capital (https://capitalatlas.ai/funds/tpy-capital) — Seed, Series A
- SeedIL Ventures (https://capitalatlas.ai/funds/seedil-ventures) — Seed, Series A
- Differential Ventures (https://capitalatlas.ai/funds/differential-ventures) — Seed, Series A
- Hike Ventures — Seed
- PeakSpan Capital (https://capitalatlas.ai/funds/peakspan-capital) — Series A
- Mindset Ventures (https://capitalatlas.ai/funds/mindset-ventures) — Series A