# KONG Studios

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/kong-studios

- Industry: Software
- Headquarters: Seoul, South Korea
- Website: www.kongstudios.net/
- Total disclosed funding: $65M
- Latest round: Series B (Sep 14, 2021)
- Investors on record: 2

## About

KONG Studios, Inc. specializes in mobile game development, focusing on creating engaging experiences for gamers worldwide through innovative gameplay mechanics and captivating storytelling.Founded in 2015 and headquartered in Seoul, South Korea, KONG Studios, Inc. is a mobile gaming company recognized for its flagship title, Guardian Tales. The company has engaged in four notable deals, with the most recent venture funding received in July 2025, led by new investor Atinum Investment, with participation from other new investors SV Investment, Smilegate Investment, Daesung Private Equity, and Conar Investment. KONG Studios primarily offers mobile gaming products, with its flagship title being Guardian Tales, an adventure role-playing game (RPG) that launched globally in July 2020. The game engages players through immersive storylines, retro-style pixel graphics, and varied gameplay mechanics including puzzle solving, character collection, and combat systems. Guardian Tales operates under a free-to-play model, allowing users to download the game at no cost while offering in-game purchases for enhancements such as character costumes and weaponry. The game has garnered a wide user base, successfully launching in over 230 countries, including key markets in North America, Europe, China, and Japan. KONG Studios aims to cater to both casual gamers seeking entertaining mobile experiences and dedicated RPG enthusiasts looking for depth in gameplay and narrative.KONG Studios has achieved significant financial milestones, notably reaching over KRW 216 billion in global sales within a year of Guardian Tales' release. The company's revenue model primarily revolves around in-app purchases, allowing players to enhance their gaming experience through additional content and features. Transactions are conducted directly with consumers in a B2C model, where players can purchase virtual goods and currency directly through the game. Specific in-game offerings include character summons and customization options, with pricing structured around these transactions. The success of Guardian Tales has not only established a strong revenue stream for KONG Studios but has also laid the foundation for future expansion and product offerings within the mobile gaming space. KONG Studios intends to utilize its recent funding secured in July 2025, amounting to KRW 50 billion, to support the development of new game. The company is targeting expansion into Southeast Asia and Latin America, aiming to broaden its player base and enhance revenue streams through localized game offerings.

## Funding rounds

- Series B, Sep 14, 2021, $62M — DSC Investment
- Series A, Nov 30, 2019 — DSC Investment
- Series A, Jul 5, 2018, $3M — KNet Investment Partners

## Investors

- KNet Investment Partners (https://capitalatlas.ai/funds/knet-investment-partners) — Series A
- DSC Investment (https://capitalatlas.ai/funds/dsc-investment) — Series A, Series B
