# Knowmerce

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/knowmerce

- Industry: Media
- Headquarters: Seoul, South Korea
- Website: http://www.wonderwall.kr
- Total disclosed funding: $31M
- Latest round: Series C (Apr 9, 2022)
- Investors on record: 14

## About

Based in Seoul, South Korea, and founded in 2019, Knowmerce Corp., a.k.a. Nomus, d.b.a. Wonderwall provides an online art learning platform that offers various content, commerce, and performance services based on the intellectual property rights of artists. In August 2023, Knowmerce Inc. raised KRW 25 billion in pre-IPO funding from new investors Daesung Private Equity, Feynman Asset Management, and KB Investment. Other unspecified investors also participated in the round. As of May 2022, Young Joon Kim is the CEO of Knowmerce Corp.

Knowmerce provides an acting class platform that offers artists’ knowledge and experience in multiple fields as video content. The platform offers video content of various Korean artists, such as Ha Jung-woo, Hwang Jeong-min, Chan Hyuk, Kiriboy, and Song Min-ho in the field of art classes like singing and composition, film and photography like video, acting, and photography, and creativity like art, fashion, and cooking. In addition, the company also operates a commerce business where it provides clothing, artwork, crafts, and household goods that are designed by the artists. Knowmerce also offers hoodies, sweatshirts, joggers, coffee sets, sound gear, microphones, and more.

The company generates revenue from the sale of category passes, which include music (USD 21.7 per month), film and photo (USD 18.3 USD per month), and USD (19.2 per month). Wonderwall also generates revenue from the sale of products through its e-commerce platform.

## Funding rounds

- Series C, Apr 9, 2022, $18M — Korea Development Bank, Korea Investment & Securities, Korea Investment Partners, Shinyoung Securities, Medici Investment, Daishin Securities, BSK Investment, FNC ENTERTAINMENT Co., Ltd., Dunamu & Partners
- Series B, Apr 15, 2021, $10M — WOORI Venture Partners, Korea Investment Partners, Korea Investment Private Equity, JB Investment, Tigris Investment, Dunamu & Partners
- Series A, Apr 11, 2020, $3.3M — JB Investment, Tigris Investment, Dunamu & Partners, The Yoonmin Foundation

## Investors

- JB Investment (https://capitalatlas.ai/funds/jb-investment) — Series A, Series B
- Tigris Investment (https://capitalatlas.ai/funds/tigris-investment) — Series A, Series B
- Dunamu & Partners (https://capitalatlas.ai/funds/dunamu-partners) — Series A, Series B, Series C
- The Yoonmin Foundation (https://capitalatlas.ai/funds/the-yoonmin-foundation) — Series A
- WOORI Venture Partners (https://capitalatlas.ai/funds/woori-venture-partners) — Series B
- Korea Investment Partners (https://capitalatlas.ai/funds/korea-investment-partners) — Series B, Series C
- Korea Investment Private Equity (https://capitalatlas.ai/funds/korea-investment-private-equity) — Series B
- Korea Development Bank (https://capitalatlas.ai/funds/korea-development-bank) — Series C
- Korea Investment & Securities (https://capitalatlas.ai/funds/korea-investment-securities) — Series C
- Shinyoung Securities (https://capitalatlas.ai/funds/shinyoung-securities) — Series C
- Medici Investment (https://capitalatlas.ai/funds/medici-investment) — Series C
- Daishin Securities — Series C
- BSK Investment (https://capitalatlas.ai/funds/bsk-investment) — Series C
- FNC ENTERTAINMENT Co., Ltd. — Series C