# Know'n'Act

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/know-n-act

- Industry: Software
- Headquarters: Bellevue, US
- Website: www.knownact.com
- Total disclosed funding: $0.5M
- Latest round: Angel (Nov 12, 2014)
- Investors on record: 1

## About

Know'n'Act is a real-time customer engagement platform that enhances digital interactions for businesses, enabling them to build strong customer relationships through personalized feedback and promotional offers.Know'n'Act, founded by Srivats Srinivasan, operates a real-time customer engagement platform aimed at improving digital interactions. The company is headquartered in Bellevue, US. In November 2014, Know'n'Act raised USD 0.5 million in Angel funding from RoundGlass Partners, with contributors including Rudy Gadre, Gary Rubens, Vijay Vashee, and Andrew Wright. Srivats Srinivasan, the CEO and founder, has a background in technology and entrepreneurship, although no previous ventures are noted.Know'n'Act specializes in a real-time customer engagement platform designed to enhance digital interactions and build customer relationships. The core offerings include a cloud-based service that enables businesses to collect feedback, provide instant responses, and deliver personalized experiences through offers, coupons, and promotional content. This platform is effective across industries like hospitality, retail, and entertainment, engaging customers during critical touchpoints, such as dining experiences and in-store shopping.The revenue model of Know'n'Act is primarily based on a subscription structure for its customer engagement services, allowing businesses to access a suite of tools to improve customer experiences. Clients, varied from restaurants to large enterprises, enter subscription agreements that include various service tiers based on the features required for their campaigns. These agreements facilitate ongoing transactions where businesses utilize the platform for feedback solicitation and customer loyalty enhancement.Know'n'Act plans to utilize its recent Angel funding of USD 0.5 million to support the development of new product features aimed at enhancing customer engagement capabilities. The company is targeting expansion into North America and Europe by 2025 to broaden its market presence and enhance service localization. The funding will also support the launch of new analytics tools and integration features that are scheduled for rollout in 2024.

## Funding rounds

- Angel, Nov 12, 2014, $0.5M — RoundGlass Partners

## Investors

- RoundGlass Partners (https://capitalatlas.ai/funds/roundglass-partners) — Angel