# Knotch

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/knotch

- Industry: Software
- Headquarters: New York, US
- Website: www.knotch.it
- Total disclosed funding: $36M
- Latest round: Series B (Jan 28, 2019)
- Investors on record: 5

## About

Founded in 2012 and based in New York, US, Knotch Inc. is a content intelligence platform that gives real-time and applicable intelligence on digital marketing. The company's platform features include Plan, offers themes, formats, and partners that resonate with the user's audience through verified, predictive intelligence; Measure, understands the impact and performance of the user's content; Optimize, collects data to optimize creative and distribution, build real-time strategies, and power data management platform (DMP) and customer relationship management (CRM) platforms; and Benchmark, solidifies criteria with intelligent data. It also offers Knotch Measurement; which provides a complete view of your digital content performance; and Knotch Blueprint, which structures and strengthens the user's content plans with an AI-powered matching engine based on audience and content type.

## Funding rounds

- Series B, Jan 28, 2019, $20M — New Enterprise Associates, Stanford University
- Series A, Jan 29, 2016, $14M — Allen & Company, Greylock Partners, Stanford University
- Seed, Nov 14, 2013, $1.5M — Lightspeed Venture Partners, Greylock Partners

## Investors

- Lightspeed Venture Partners (https://capitalatlas.ai/funds/lightspeed-venture-partners) — Seed
- Greylock Partners (https://capitalatlas.ai/funds/greylock-partners) — Seed, Series A
- Allen & Company — Series A
- Stanford University — Series A, Series B
- New Enterprise Associates (https://capitalatlas.ai/funds/new-enterprise-associates) — Series B