# KabuK Style

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/kabuk-style

- Industry: Travel & Leisure
- Headquarters: Nagasaki, Japan
- Website: www.kabuk.com
- Total disclosed funding: $13M
- Latest round: Series B (Sep 15, 2022)
- Investors on record: 5

## About

KabuK Style Inc. is a travel planning company specializing in bespoke trips to Japan, connecting travelers with local concierges for personalized experiences, competitive rates, and tailored itineraries.Founded in 2018 by KJ Sunada, KabuK Style Inc. is headquartered in Nagasaki, Japan. The company provides a platform for travel planning to Japan, focusing on connecting users with local concierges. In September 2022, KabuK raised JPY 600 million in Series B funding from the Regional Economy Vitalization Corporation of Japan (REVIC), bringing the total funds raised to JPY 600 million and the current company valuation to JPY 17,333.18 million.KabuK offers a comprehensive travel planning service specifically tailored for trips to Japan, leveraging a unique platform that connects users with local concierges. Customers can book flights, accommodations, and travel experiences while benefiting from exclusive hotel rates that can reach up to 40% off. By paying a fee of USD 50, users gain direct access to a dedicated travel concierge who assists in crafting personalized itineraries, making restaurant recommendations, and providing insights into local activities. Targeting travelers primarily from North America and Europe, KabuK aims to disrupt traditional travel booking by offering flexible payment options, including monthly installments, addressing common pain points in travel planning.KabuK generates revenue through a structured transaction model that includes customer fees and travel bookings. Customers contribute to a travel fund, with KabuK matching a portion of their savings to encourage bookings. For every JPY 900 saved by customers, KabuK adds an additional JPY 100, enhancing the total travel credit available for future trips. Operating on a direct-to-consumer basis, users can book hotels and experiences through their concierges without intermediaries. While specific pricing details are not disclosed, customers pay upfront fees and utilize travel credits for their bookings, with revenue driven by customer contributions and exclusive hotel partnerships.In September 2022, KabuK Style Inc. raised JPY 600 million in Series B funding, which will be utilized to accelerate business growth and revitalize accommodation facilities in various regions. The company plans to expand its services and enhance its platform offerings to reach new markets, specifically targeting additional regions in Asia and Europe by 2024. Upcoming product enhancements are expected to further streamline the user experience and offer more localized travel options.

## Funding rounds

- Series B, Sep 15, 2022, $4.2M — Regional Economy Vitalization Corporation of Japan (REVIC)
- Seed, Mar 27, 2020, $9.2M — JR West Innovations, TATERU, Inc.
- Seed, Dec 12, 2019 — NEC Capital Solutions
- Seed, Oct 29, 2019 — ABBALab

## Investors

- ABBALab (https://capitalatlas.ai/funds/abbalab) — Seed
- NEC Capital Solutions (https://capitalatlas.ai/funds/nec-capital-solutions) — Seed
- JR West Innovations (https://capitalatlas.ai/funds/jr-west-innovations) — Seed
- TATERU, Inc. — Seed
- Regional Economy Vitalization Corporation of Japan (REVIC) — Series B
