# Jooycar

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/jooycar

- Industry: Software
- Headquarters: Santiago, Chile
- Website: www.jooycar.com
- Total disclosed funding: $3.1M
- Latest round: Series A (Oct 12, 2018)
- Investors on record: 2

## About

Founded in Chile, Jooycar LLC develops innovative mobile-based technology solutions for the automotive insurance sector, enhancing vehicle monitoring and management.Jooycar LLC, headquartered in Santiago, Chile, was founded in 2014 by Emilio Torres, Kaseina Dashe, Mario Marin, María Martín, and Rodrigo Labbé. The company specializes in mobile technology for automotive insurance, having completed four funding rounds, with the latest round in December 2021 raising USD 2.000 mn from Grupo Emasa, which has since converted its debt into equity.Jooycar specializes in mobile-based technology solutions tailored for the automotive insurance sector, offering products that enhance vehicle monitoring and management. Their core offerings include a mobile application enabling users to monitor their vehicles 24/7, access virtual mechanical diagnostics, and track CO2 emissions. The app serves individual car owners and insurance companies, providing insights on driving habits to optimize maintenance costs and reduce environmental impact. Jooycar's services are available across various markets in Latin America and are expanding into North America, targeting both insured and uninsured drivers through partnerships with insurance providers and direct-to-consumer strategies.Jooycar generates revenue primarily through partnerships with insurance companies and direct consumer engagement via their mobile application. Their business model includes subscriptions for usage-based insurance (UBI) services, where customers pay premiums based on their driving behavior and mileage. This approach incentivizes safer driving while offering insurance companies valuable data insights. Jooycar's clients benefit from a tailored insurance solution incorporating real-time data and analytics, complemented by virtual diagnostics and gamification programs to enhance engagement and retention.In December 2021, Jooycar LLC raised USD 2.000 mn in venture funding from Grupo Emasa, which will be used to scale a new product in the United States and to prepare a pilot following an alliance. The company plans to expand its offerings into new geographic regions, specifically targeting the North American market.

## Funding rounds

- Series A, Oct 12, 2018, $3M — HCS Capital Partners
- Seed, Oct 18, 2016, $0.1M — Magma Partners

## Investors

- Magma Partners (https://capitalatlas.ai/funds/magma-partners) — Seed
- HCS Capital Partners (https://capitalatlas.ai/funds/hcs-capital-partners) — Series A