# Isabella Products

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/isabella-products

- Industry: Consumer Products
- Headquarters: Concord, US
- Website: www.isabellaproducts.com
- Total disclosed funding: $9.2M
- Latest round: Series A (Jun 12, 2013)
- Investors on record: 4

## About

Isabella Products Inc. is a US-based company that specializes in developing innovative health and wellness solutions for consumers, focusing on enhancing daily living through practical and user-friendly products.Founded in 2008, Isabella Products Inc. is headquartered in Concord, US, and focuses on consumer health and wellness products. The company raised USD 9.2 mn in a Series A funding round in June 2013, led by Rudyard Partners and joined by investors including Blue Pacific Ventures and Spouting Rock Capital Advisors LLC. The firm has completed a total of 1 deal.Isabella Products specializes in a diverse range of innovative solutions that cater primarily to the consumer market. Their core product offerings include health and wellness items designed to enhance daily living, focusing on effective solutions for personal well-being. The company serves health-conscious consumers and individuals seeking practical enhancements to their lifestyle, with a presence in markets across the United States, Canada, and select countries in Europe.The revenue model for Isabella Products is structured around direct-to-consumer sales and B2B partnerships with retailers and wholesalers. The company also engages in recurring revenue streams through subscription services for select products, which are marketed through promotional campaigns. Pricing plans are tailored for individual consumers and bulk purchases, aimed at enhancing customer loyalty and maximizing market reach.In June 2013, Isabella Products raised USD 9.2 mn in Series A financing, which will be utilized to support the development of new products and expand into new markets. The company is targeting specific regions for expansion, although details on specific markets and upcoming product launches have not been disclosed.

## Funding rounds

- Series A, Jun 12, 2013, $9.2M — Blue Pacific Ventures, Rudyard Partners, Spouting Rock Capital Advisors LLC, Pinewood Trading

## Investors

- Blue Pacific Ventures — Series A
- Rudyard Partners (https://capitalatlas.ai/funds/rudyard-partners) — Series A
- Spouting Rock Capital Advisors LLC — Series A
- Pinewood Trading — Series A
