# Intrigue

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/intrigue

- Industry: Software
- Headquarters: Austin, US
- Website: https://intrigue.io/
- Total disclosed funding: $2M
- Latest round: Seed (Apr 13, 2021)
- Investors on record: 1

## About

Intrigue Corp. is a US-based company specializing in advanced data analytics and business intelligence solutions. Their offerings are designed to enhance decision-making processes for enterprises across various sectors, including e-commerce and healthcare.Founded in 2015 and headquartered in Austin, US, Intrigue Corp. provides data-driven insights to businesses. The company has not undergone major pivots in its strategy since inception. In August 2021, Mandiant, Inc. acquired Intrigue Corp. from LiveOak Venture Partners, with financial terms undisclosed. The acquisition aims to further enhance Mandiant's product offerings. The latest funding round was a Seed round led by LiveOak Venture Partners, raising USD 2.00 mn and totaling USD 2.00 mn raised since inception. Intrigue Corp. has completed 2 deals in its history.Intrigue.io specializes in delivering advanced data analytics and business intelligence solutions to streamline decision-making for enterprises. Their flagship product offers insights into market trends, customer behavior, and operational efficiencies, serving clients in e-commerce, financial services, and healthcare. Key applications include marketing optimization, supply chain management, and customer engagement. Intrigue.io's products are marketed primarily in North America and Europe, where demand for business intelligence tools is increasing.Intrigue.io generates revenue through a subscription-based model, allowing clients to access their analytics tools on a recurring basis. This model accommodates both small and large enterprises, with tiered pricing plans that offer varying levels of access depending on client needs. Clients may select from basic plans for limited access to premium packages that include advanced analytics and personalized support, thereby fostering long-term partnerships as businesses leverage the platform for ongoing insights.Intrigue Corp. is focused on future growth through the continued enhancement of their analytics offerings. While specific upcoming products have not been disclosed, the acquisition by Mandiant, Inc. is expected to facilitate the expansion of Intrigue's product line. The firm aims to leverage the recent funding to explore new markets, particularly in Europe and Asia, with an emphasis on expanding their client base in these regions. The acquisition and enhanced resources are expected to support these strategic initiatives.

## Funding rounds

- Seed, Apr 13, 2021, $2M — LiveOak Venture

## Investors

- LiveOak Venture (https://capitalatlas.ai/funds/liveoak-venture) — Seed