# Intoto

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/intoto

- Industry: Software
- Headquarters: Santa Clara, US
- Website: www.intoto.com
- Total disclosed funding: $3.3M
- Latest round: Series B (Feb 26, 2004)
- Investors on record: 1

## About

Intoto is a technology company specializing in network security solutions, offering robust products designed to enhance the security posture of businesses across various sectors.Intoto, founded in 1998 in Santa Clara, US, focuses on developing advanced network security technologies. The company was acquired by Freescale Semiconductor, a subsidiary of Blackstone Group and TPG, in October 2008. The founder's details are not specified. Intoto has secured a total of USD 3.30 mn in funding, with the latest investment being a Series B round from Asia Tech Management, which matches the total amount raised. The company has executed 3 deals to date.Intoto operates as a domain marketplace primarily focused on facilitating the buying and selling of domain names. The platform secures domain names from sellers upon payment completion and ensures a secure transfer of ownership to buyers, usually within 24 hours through a process known as 'domain name push,' or over a longer period of 24 hours to 5 days if transferring to a new registrar. These services cater to a diverse customer base, including individuals, startups, and established businesses looking to acquire premium domain names for branding and web presence enhancement. Intoto serves a global market, with its services available to users in various regions, including North America, Europe, and Asia, thereby addressing the needs of a wide range of potential clients who seek to enhance their online identity or expand their digital footprint.Intoto generates revenue through the sale of domain names, which involves a transaction structure where buyers pay for domain acquisition directly through the platform. This includes a variety of payment methods such as Stripe, PayPal, and wire transfers, ensuring flexibility for clients. The platform may charge a service fee associated with these transactions, which is typically factored into the total purchase price of the domain. Intoto's service offerings include features such as a money-back guarantee and expedited ownership transfer, which can enhance customer confidence and drive sales. The company primarily operates in a business-to-consumer model, directly facilitating transactions between domain sellers and buyers without intermediary involvement, thereby streamlining the process and reinforcing buyer and seller trust.Intoto plans to leverage its recent funding from the Series B round to enhance its product offerings and expand its market presence. The company aims to introduce new domain management tools and services by the end of 2023, which are designed to improve user experience and customer engagement. Additionally, Intoto is targeting expansion into the Asia-Pacific region by 2024, aiming to capture the growing demand for domain services in this area. The recent funding will be utilized for product development and marketing efforts to support these initiatives. Throughout its journey, Intoto was acquired in October 2008 by Freescale Semiconductor, which has given it access to further resources and market opportunities.

## Funding rounds

- Series B, Feb 26, 2004, $3.3M — Asia Tech Management

## Investors

- Asia Tech Management (https://capitalatlas.ai/funds/asia-tech-management) — Series B